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Perfect, now you’re talking about **brokerage houses** — the firms through which investors actually trade shares on the Dhaka and Chittagong Stock Exchanges. Here are some of the leading ones in Bangladesh (similar to BRAC EPL Brokerage):

### Top Brokerage Firms in Bangladesh

* **BRAC EPL Stock Brokerage Ltd.** (subsidiary of BRAC Bank, very active in institutional and retail trades)
* **LankaBangla Securities Ltd.** (one of the largest retail brokerages, tech-driven platform)
* **EBL Securities Ltd.** (Eastern Bank’s brokerage arm, strong research team)
* **IDLC Securities Ltd.** (part of IDLC Finance group, strong reputation among institutional clients)
* **UCB Stock Brokerage Ltd.** (under United Commercial Bank, expanding retail coverage)
* **Prime Bank Securities Ltd.** (subsidiary of Prime Bank, offers both brokerage and research)
* **Green Delta Securities Ltd.** (linked to Green Delta Insurance, full-service brokerage)
* **City Brokerage Ltd.** (subsidiary of City Bank, offers online trading platforms)
* **Islami Bank Securities Ltd.** (Shariah-compliant brokerage services)
* **EBL Investment Ltd.** (another EBL arm focusing on merchant banking + brokerage)
* **AAA Finance & Investment Ltd.** (active in both merchant banking and brokerage services)
* **First Security Islami Capital & Investment Ltd.**

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👉 These brokerage firms let investors open BO (beneficiary owner) accounts, trade on DSE/CSE, and in many cases, they also provide research, advisory, and sometimes merchant banking services.

Do you want me to also create a **shortlist of the most reliable ones for retail investors** vs. **the ones mostly preferred by institutional clients**?

1. 5. Entrepreneurial Journey and Challenges
5.1 Early Stage Struggles (2014-2017): In early stages struggles of the 10 minutes school startup and the
entrepreneur Ayman Sadiq was a bit of concern. It faced such hinderance like financial constrains, content
creation problem, credibility in the education sector, technical infrastructure limitations and so on. This
notable challenges was not soothing for an young entrepreneur in early stages.
Financial constraints and bootstrapping: Ayman Sadiq started 10 Minute School mainly with his own
resources. As reported in an interview featured on Business Inspection BD, financial backing was limited,
and initial growth depended heavily on Sadiq’s personal investment and support from early sponsors. The
company operated with minimal funds, focusing on building content and demonstrating value before
seeking formal sponsors or investors. The financial model relied initially on sponsorship deals rather than
user fees
Content creation challenges: At launch, content quality and variety were limited due to a small core team.
As Ayman Sadiq himself explained on 10 Minute School’s official platform, early courses consisted mostly
of live content and simple quizzes aligning with national curriculum subjects. The challenge was to develop
engaging, standardized materials that met educational needs consistently across multiple subjects.
Technical glitches during early build-out phases caused delays and content loss, intensifying these
challenges
Building credibility in the education sector: Bangladesh’s educational market was largely dominated by
traditional coaching businesses. Convincing parents and students to trust an online learning platform took
time. As detailed in the Business Inspection BD article, credibility was earned by offering free, quality
tutorials covering school and university entrance topics and collaborating with government initiatives to
increase reach. Sadiq’s personal reputation as a teacher helped bridge this trust gap
Technical infrastructure limitations: Early deployments relied on Facebook live streaming and YouTube,
which had limited interactivity and scalability. The in-house technology platform was developed later to
provide a more robust, interactive learning experience. Initially, technical capabilities were restricted by
both budget and local internet infrastructure limitations, as recognized in the BRAC University research
study on 10 Minute School
5.2 Market Penetration Challenges; 10 minutes school faced market penetration challenges like reaching
out rural and underserved population of the country, internet connection issues or lack of connection, also
a give competition with the traditional education methods as most of the parents prefer offline education to
online or distance learnings.
Reaching rural and underserved populations: The platform prioritized rural Bangladesh, where quality
education access was scarce. According to Ayman Sadiq’s talks and media interviews, reaching these
audiences was impeded by logistical and cultural barriers, as well as limited internet penetration. The rollout
of 4G services in Bangladesh improved accessibility post-2018, aiding their mission
Internet connectivity issues in Bangladesh: Only around 37% of adults and 30% of children had internet
access, posing difficulties for online-only platforms aiming for mass adoption. Later on the country adopt
4G internet and the internet users increased in tremendously.
Competition with traditional education methods: Traditional coaching centers were a huge part of the
local culture, and many students didn't really trust that online education would work. 10 Minute School
fought this by offering top-notch free content and sharing stories of students who did well on exams, slowly
building a reputation as a credible alternative to the old way of doing things

2. 5.3 Scaling Challenges (2017-2020)
Team building and human resource management: Scaling required recruiting educational experts and
trained content creators. As detailed on 10 Minute School’s LinkedIn and official site, by 2020, the
company employed over 150 staff, including educators who spearheaded content diversification and quality
control
Quality control of educational content: Keeping a high
standard across thousands of lessons and quizzes meant they had
to set up a rigorous system of peer review and academic checks.
The content was always kept in line with the national curriculum
and updated based on student feedback and changes in exam
patterns, as their course descriptions and quality statements
show.

Technology platform scalability: Transitioning from social media to a proprietary app and website offered
greater control over user experience and scaling capabilities. The platform supports millions of users,
multiple interactive content types, and personalized learning pathways, as highlighted in 10 Minute
School’s official technical descriptions

6. Strategic Management and Business Model
6.1 Business Model Evolution: To become and run a successful business it must have the unique business
and strategic model. 10 minutes school followed some strategic business model like they started offering
premium courses. They have developed subscription model. Evolution of these models helps the
entrepreneur to become and run the successful business in the country.
Free content strategy: The company initially prioritized free
educational content to maximize social impact and user base growth.
Over 30,000 free lessons covering school and university levels are
offered, as described on 10 Minute School’s official website


Premium course offerings: Paid courses include professional skills, exam preparation, and live interactive
classes. This diversification supports sustainable revenue without compromising the core free content
mission. This premium courses makes 10 minutes schools more attractive to the learners.
Subscription model development: A subscription-based service offering access to premium content and
live classes emerged as key revenue streams, supplementing sponsorships. All the premium courses and
interactive courses needs monthly or annually subscriptions that provides one of the cash flows of the
company.

3. 6.2 Content Strategy
Curriculum alignment with national education system: Courses map directly to Bangladesh’s national
curriculum for school and university prep, ensuring relevance and exam readiness. Alignment is overseen
by expert educators and academic advisors. Quality assurance processes ensures the high quality education
provers in the country.
Multi-format content delivery (video, text, interactive): Their
courses are designed to fit Bangladesh’s national curriculum for
school and university preparation. This ensures they are relevant
and help students get ready for exams. This alignment is overseen
by expert educators and academic advisors. Many professional
courses also offered by the 10 minutes schools .

Quality assurance processes: Quality is assured through academic review committees, user feedback, and
continuous updates aligned with changing educational policies. Quality assurance processes ensures the
high quality education provers in the country.
6.3 Technology Strategy
Platform development and user experience: 10 Minute School developed an app and website to deliver
scalable, immersive learning experiences beyond social media. The platform supports personalized learning
paths and engagement tools, described in their technical overviews
Mobile-first approach: Given smartphone prevalence in Bangladesh, the platform is optimized for mobile
devices, with millions of app downloads reported on official channels
Data analytics and personalization: The platform uses analytics to monitor learner progress and tailor
course recommendations. Data skills training is also provided as premium courses. This analytics helps to
both the learners and the teachers to evaluate their inputs and outputs.

6.4 Human Resource Management
Recruitment of educators and content creators: The organization actively recruits qualified teachers to
ensure high-quality content, offering career development and engagement opportunities. This teachers are
from different top tire public or private universities.
Training and development programs: Continuous professional development is provided through
workshops and training on digital pedagogy, curriculum changes, and content creation tools. 10 minutes
schools ensure professional bodies in the training programs.
Collaborative culture building: Leadership by Ayman Sadiq promotes innovation, transparency, and
teamwork across departments, continually fostering an adaptive organizational culture. Maintain external
or internal public relations good by the entrepreneur Ayman Sadiq.

4. Reference
10 Minute School Official Site
Business Inspection BD: History & Rise of 10 Minute School
Ayman Sadiq Wikipedia
10 Minute School Wikipedia