2023 Slide Deck Week 2 Communications.pdf

communication lecture notes

1. Medical Bioethics and Communication
Communications Component
Mr Oscar Murombo
SCBCA1-B22
Week 2
Eduvos (Pty) Ltd (formerly Pearson Institute of Higher Education) is registered w ith the Department of Higher Education and Training as a private higher education institution under the
Higher Education Act, 101, of 1997. Registration Certificate number: 2001/HE07/008

2. Week 2: Lesson 3
Introduction
By the end of this weekwe should be able to :
Demonstrate an understanding of how to effectively communicate bioethical issues using
scientific methodology/framework.
Demonstrate an understanding of what is meant by “communication” and construct a
communication model.

3. Week 2: Lesson 3.
Overview.
•Define ‘non-verbal communication’ and understand its importance.
•Describe the meaning of leakage with respect to nonverbal communication.
•Know the various categories and functions of nonverbal communication.
•Discuss the components of nonverbal communication.
•Interpret various nonverbal communication behaviour.

4. What will be covered
in today’s lesson?
Week 2
Lesson 3
Define “nonverbal communication” and
demonstrate an understanding of its
importance.
Describe the meaning of leakage with
respect to nonverbal communication.
Know the various categories and
functions of nonverbal communication.
Discuss the components of nonverbal
communication.
Interpret various nonverbal
communication behaviours.

5. Types of Communication
Verbal
This is verbal, spoken language and includes not only the language and words spoken, but the tone they are
spoken in, the cadence and speed, as well as formal versus informal language.
Nonverbal
This type of communication includes posture, facial expressions, kinesics (gestures), and oculesics (eye
movements and behaviour). American Sign Language (ASL), which is an officially recognized language, also
falls into nonverbal types of communication.
Visual
Social media has provided the world with a type of visual communication that has to connect us across the world.
Zoom, Instagram, Twitter, Facebook, and many other social media platforms have added a new dynamic to how
we communicate with one another. Other kinds of visuals include signs and symbols that communicate a concept
or use of audiovisual aids for presentations.
Written
This is communication that is written in many forms, from emails and texts to old-fashioned pen and paper.
Active Listening
This is a vital type of communication because it encourages and guides communication by reflecting back on
what is being said and responding to the sender in a thoughtful and deliberate manner to indicate that the
receiver is truly listening to what is being communicated.

6. NonVerbal
communication
not using any oral
or written word.
•is the transmission of messages or signals through a
nonverbal platform such aseye contact,facial
expressions,gestures,posture, andbody language.
•It includes the use ofsocial cues,kinesics, distance
(proxemics) and physical environments/appearance, of voice
(paralanguage) and of touch (haptics).Disagreements over
sets of human and civil rights.
•The act of conveying a thought, feeling, or idea through
physical gestures, posture, and facial expressions.
•Nonverbal communication is the transfer of information
through body language, facial expressions, gestures, created
space and more. For example, smiling when you meet
someone conveys friendliness, acceptance and openness.
Everyone uses nonverbal communication all the time whether
they know it or not.

7. CHARACTERISTICS
OF NON-VERBAL
COMMUNICATION
•Non-verbal messages primarily
communicate emotions,
attitudes
•Non-verbal cues substitute for,
contradict, emphasize, or regulate
verbal messages
•Non-verbal cues are often
ambiguous
•Non-verbal cues are continuous:
•Non-verbal cues are culture bound:

8. Nonverbal
communication
can play five
roles:
•Repetition:
It repeats and often strengthens the message you’re making verbally.
•Contradiction:
It can contradict the message you’re trying to convey, thus indicating to
your listener that you may not be telling the truth.
•Substitution:
It can substitute for a verbal message. For example, your facial
expression often conveys a far more vivid message than words ever can.
•Complementing:
It may add to or complement your verbal message. As a boss, if you pat
an employee on the back in addition to giving praise, it can increase the
impact of your message.
•Accenting:
It may accent or underline a verbal message. Pounding the table, for
example, can underline the importance of your message.
Source: The Importance of Effective Communication, Edward G.
Wertheim, Ph.D.

9. COMPONENTS OF
NON-VERBAL
COMMUNICATION
•The study of non-verbal signals is divided into three main
areas:
Paralanguage, the way we say what we say,
•Voice qualities include such things as volume, rate of
speech, pitch, rhythm, pronunciation and enunciation.
Kinesics, the study of body language and facial expression
•different body movements and facial expressions
communicate different messages
Proxemics, which is the study of how physical'" space is used.
•Proxemics is the study of how people use the physical
space around them and what this use says about them.
Other forms of non-verbal communication include use of
time and the mode of dress.

10. Demonstrate
how facial
expressions
convey
meaning
1.Surprise
2.Fear
3.Disgust
4.Anger
5.Happiness
6.Sadness
Non verbal cues . Watch the
video
•https://youtu.be/wOhLMEKLTKE

11. Conclusion
Oral communication is thus a mixture of
verbal and non-verbal messages. A good
communicator is one whose non-verbal
cues authenticate and reinforce his words.
•As the old folk saying goes,
"Actions speak louder than words." So, if
your actions belie your words there's
every possibility the listener may choose
to believe your actions, rather than your
words.

12. Case Study
You have been offered a new job in the
Science Department at Eduvos . What
impression will appeal to you / you will portray
what will you consider to fit in quickly with the
culture of Eduvos Applied Science.
Align this to perception process.
https://www.youtube.com/watch?v=KE2aZj7OFC8

13. Problem-Based Learning
[Pose an open-ended problem/question to solve]
[Can be solved in groups or by individuals]
[May require research or discussion between peers]
[Aim is self-directed learning and collaborative
problem solving]

14. Questions for Discussion
Enter [Enter question for discussion]
Enter [Enter question for discussion]
Enter [Enter question for discussion]
Enter [Enter question for discussion]
Enter [Enter question for discussion]

15. Activity

16. Quiz
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17. What Happens Next?
1.Understand the importance of listening.
2.Know and describe the difference between ‘hearing’ and ‘listening’.
3.Define ‘communication noise’ and how it affects the communication process.
4.Discuss the barriers to effective listening.
5.Differentiate between the different types of communication noises.
6.Know the approaches to listening.
7.Understand the meaning of ‘feedback’ in the communication context.