20230915 NIDF Bright Signature PR Launch.pptx

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1. NIVEA EXTRA BRIGHT PREMIUM FRAGRANCE DEODORANT LAUNCH

2. Fresh Lavier Miracle Sweet Velvet Romance PREMIUM FRAGRANCES IN A BRIGHTENING DEO Exclusive World Class Fragrance – Sweet Pear 10X^^ Vitamin C* Charming & Romantic Bright & Glowing Skin For Silky Smooth Underarms Disclaimer ^In vitro test conducted by Givaudan International SA, February 2022 ^^10x more vitamin C compared to Extra Brightening Spray. *Vitamin C derivative PREMIUM FRAGRANCES IN A BRIGHTENING DEO Exclusive World Class Fragrance – Peony 10X^^ Vitamin C* Sexy & Irresistibly Mysterious Bright & Glowing Skin For Silky Smooth Underarms Disclaimer ^In vitro test conducted by Givaudan International SA, February 2022 ^^10x more vitamin C compared to Extra Brightening Spray. *Vitamin C derivative PREMIUM FRAGRANCES IN A BRIGHTENING DEO Exclusive World Class Fragrance – Aqua Breeze 10X^^ Vitamin C* Cheerful & Energetic Bright & Glowing Skin For Silky Smooth Underarms Disclaimer ^In vitro test conducted by IFF INC, February 2022 ^^10x more vitamin C compared to Extra Brightening Spray. *Vitamin C derivative NIVEA EXTRA BRIGHT PREMIUM FRAGRANCE DEODORANT

3. MALAY CELEBRITIES / KOL SWEET QISMINA Miracle Sweet NABILA RAZALI Fresh Lavier AMYRA ROSLI Velvet Romance Dress Code: Blue with a hint of peach colour Dress Code: Blue Dress Code: Blue with a hint of pink colour

4. CHINESE CELEBRITIES / KOL ELECHER LEE Miracle Sweet CHERRY QUAH Velvet Romance NANA BEBU Fresh Lavier Dress Code: Blue with a hint of peach colour Dress Code: Blue Dress Code: Blue with a hint of pink colour

5. CELEBRITY & INFLUENCER EVENT HOST IZZUE ISLAM KAREN ONG

6. EVENT LAYOUT: GLASSHOUSE SEPUTEH Dress Code: Any Blue

7. PR EVENT: LAYOUT – ENTRANCE

8. PR EVENT: LAYOUT – REGISTRATION Remarks Registration: Hatch >> In charge for Media Xeno >> in charge of KOLs BDF Sales PIC >> in charge of Watsons Goodies Redemption Hatch >> In charge for Media Xeno >> in charge of KOLs BDF Sales PIC >> in charge of Watsons Setia will provide 2 staffs to stand by and wait for the orders from Hatch/Xeno to pass the samples 80 sets (for KOL”+1”, Non-Media & Non KOLs ) All BDF staffs are NOT ALLOWED to take (already emailed to informed them) 130 boxes (for KOL, Celebrities, VIP, Watsons Elite Members & Invited Media) All BDF staffs are NOT ALLOWED to take (already emailed to informed them)

9. PR EVENT: LAYOUT – ENTRANCE BACKDROP Musicians will come at 12pm Sound check 6 pax – need to prepare lunch Music start playing from 145pm to 230pm until event start

10. PR EVENT: LAYOUT – PHOTO BOOTH Usher – provided by Xeno Usher hold basket and give scent card to KOLs after taking photo NOTE!! Usher should not block or be the photo boom while KOLs taking photo/video. Setia staff will on time to time to replenish the scent card All scent card are spray with scent – based on the scent card fragrance (in charge by Setia 1 spray in the basket Event crew will help take photo if needed Setia to ensure sufficient spotlight coverage on this area

11. PR EVENT: LAYOUT – PHOTO BOOTH Usher – provided by Xeno Usher hold basket and give scent card to KOLs after taking photo NOTE!! Usher should not block or be the photo boom while KOLs taking photo/video. Setia staff will on time to time to replenish the scent card All scent card are spray with scent – based on the scent card fragrance (in charge by Setia 1 spray in the basket Event crew will help take photo if needed Setia to ensure sufficient spotlight coverage on this area

12. PR EVENT: LAYOUT – PHOTO BOOTH Usher – provided by Xeno Usher hold basket and give scent card to KOLs after taking photo NOTE!! Usher should not block or be the photo boom while KOLs taking photo/video. Setia staff will on time to time to replenish the scent card All scent card are spray with scent – based on the scent card fragrance (in charge by Setia 1 spray in the basket Event crew will help take photo if needed Setia to ensure sufficient spotlight coverage on this area Phone

13. PR EVENT: LAYOUT – PHOTO BOOTH

14. PR EVENT: LAYOUT – PRODUCT SHOWCASE BOOTH Setia to ensure sufficient spotlight coverage on this area

15. PR EVENT: LAYOUT – VIP SEATING AREA

16. PR EVENT: LAYOUT – MONOGRAM WALL (INTERVIEW) Area will only be setup after the launch gambit and refreshment starts

17. PR EVENT: LAYOUT – STAGE VIEW 2 x teleprompters will be provided and place on ground – NOT on stage Rostrum will be provided during NHG giving speech 2 x ushers – provided by Xeno >> need to guide VIPs & celebrities on stage Script for NHG, KOL Script, >> power point Font size on screen

18. PR EVENT: LAYOUT – STAGE AREA VIEW 1 st row reserve for BDF VIP 2 nd row reserve for Media – 20 pax Others chairs free seating Fairy light on VIP areas

19. PR EVENT: LAYOUT – STAGE AREA VIEW (WITH PILLAR)

20. PR EVENT: LAYOUT – SOAP MAKING AREA Soap workshop will indicated in the event space. Participants will be able to build their own soap by using essential oil from NIVEA Extra Bright Premium Fragrance Soap will be able to bring back by participants after they making their own soap. a STEPS FOR SOAP MAKING Step 1: Choose the flower related to the theme Step 2: Pour the soap into the mould Step 3: Put the flower into the mould with NIVEA Extra Bright Premium Fragrance Oil Step 4: Pour the soap into the mould again Step 5: Wait for the soap to cooldown Step 6: Pack into the packaging by trainer. NIVEA logo with stand NIVEA logo with stand NIVEA logo with stand Able to fit 20 pax Will start before 2.30pm Setia to share the making process by Monday (18 Sept) How to redeem? Fragrance oil bottle – need branding

21. PR EVENT: LAYOUT – REFRESHMENT AREA

22. PR EVENT: LAYOUT – CANAPE MENU NIVEA VELVET ROMANCE CUPCAKES Customize NIVEA Cupcakes NIVEA MIRACLE SWEET TARLETS Lychee Rose custard cream Tarlets NIVEA FRESH LAVIERS MACARONS NIVEA SWEET CHOCOLATE BROWNIES Sweet Chocolate Brownie NIVEA WONDERFUL CROISSANTS Croissants filled with Tuna Green Apple BEVERAGE Mango Pineapple Kiwi Lemonade Black Coffee (milk & sugar provided) *Photo is for illustration purposes only.