5 stages in design thinking process

How design thinking can be an effective tool to thrive in highly competitive market?

1. 5 Stages in Design Thinking Process

2. Design Thinking Process Design thinking process starts with getting a deep insight into the user needs and wants. Analyze the gathered data and identify rare problems. Create innovative solutions to address these problems

3. Step 1: Empathize with Users This is a discovery phase to gain insights into users’ real needs. A team of experts meet the users and try to find out their concerns. Observe, monitor or empathize with users to understand their expectations, feelings and pain points.

4. Step 2: Define the Problem Put together all the gathered information, analyze, observe and synthesize it to define core problems. Define the problem in a human-cantered way to solve human problems.

5. Step 3: Ideate New Solutions Generate ideas and new solutions to the problems. Have as many as possible ideas to begin with. Using ideation techniques, investigate or test the ideas to find best possible solution.

6. Step 4: Prototyping Create conceptual prototypes of the product to investigate possible solutions. Investigate different aspects of the problem and explore how each prototype would fix the problem. Here, you will have better idea of users’ behaviors, feelings and expectations.

7. Step 5: Prototype Testing Test the selected prototypes with real users and internal stakeholders. Observe how well they handle the identified problems. By the end of this step, you would get an idea whether the solution is accepted, needs improvement, re-examined or completely rejected.

8. Design Thinking Process

9. Wrapping Up In today’s digital world, it is highly critical for businesses to adopt new technologies, transform their business models and create new value system. It is also difficult to create a successful ecosystem and thrive in highly competitive market. Design thinking is an effective tool to tackle this problem that this transition brings up.

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