Advertising and its effects on society

Attaullahkhan4 484 views 37 slides Mar 19, 2019
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About This Presentation

This presentation is based on advertising and its effects on society, examples from Pakistani Society


Slide Content

Advertising and Its effects on society, Examples from Pakistani Society By Attaullah Khan

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What is a tv advertisement

Advantages of TV Advertisement

History and Evolution In1947,whenPakistancame into being the industry of advertising was in miserable condition, all the advertising agencies in Bombay, Madras, Calcutta and Delhi became part of India.

History and Evolution Malani & Co was the advertising agency working in Pakistan whose owner was a Hindu. Advertising agencies joined hands with many already present local institutions to step into the arena. A number of international agencies established in different cities of Pakistan.

History and evolution

History and evolution

History and evolution

Types of ads for Tv

Types of TV Ads

Types of TV ADS

How to Design Advertisement

How to design advertisement

How to design advertisement

How to Design advertisement

How to design advertisement

How to design advertisement

How to design advertisement

How to Design advertisement

Ethics and Advertisement in Pakistan “It is essential to maintain consistently high standards of television advertising. In judging advertisements, the main consideration will be the impression it is likely to create on an average audience, which includes children and young persons of innate judgment and of impressionable age.”

Code of ethics PTV’s Code Of Ethics In Advertisement includes censoring the following elements from commercials and programs: Female glamour related to their bathing Touching cheeks with hands Making objectionable gestures Waiving hair and swaying Females in jeans and provocative dress Vulgar looks These are considered contrary to Islamic values and are in clash with the average family atmosphere

Why Ethics in Advertisement

http://www.pas.org.pk/tv-analysis-half-yearly-report-jan17-june17/

Effects of Advertisement