Adrien Garnara / Cécile Postansque / Amélie Nahan Lizc Graig , Net Literacy 2013 – MBA 1 A IEMI/CMH/ Starwood Hotel - Aloft Hotel Wikipedia - Aloft Hotel
What is Aloft® Hotel ? Starwood Hotel & Resorts Worlwide’s Brand. Implantation : North America , either 73% of theirs hotel s 2005 : Creation of the concept 2008: 1rst hotel was buit in Montreal
THE CONCEPT Design, Urban and tech savvy space for the “Modern Guest” “Social Experience” : emphasizing a modern and fresh look with a social atmosphere Energetic A will to make people stay in the lobby and meet with each other Colorful, bright and lively
Implantation WHERE? Aloft Montreal Airport Near major Airport : Aloft Jacksonville Airport In the « City Center » Aloft BWI Airport Aloft N.Y. Brooklyn Aloft Charlotte Uptown at the EpiCentre Nearby of Universities Aloft Tucson University
The Features Thanks to its large range of features, Aloft hotel aims to create an unforgettable social experience for the guest : Re : Fuel => A place where you can eat healthy food and relax at the same time. Re Mix Lounge => Comfortable and inviting area, with WIFI Access, Board Games… W xyz Bar Splash Re: charge Gym Dog - Program
ROOM Each hotel have various style/ models rooms , because there are many contracts with artists . Signature , ultra-comfortable bed Well-designed workspace Mp3 docking station Flat panel television will further differentiate the aloft guest room Will feature oversized walk-in showers
What’s More? The particularity of Aloft Hotels is it Web presence Official Website
ALOFT HOTEL - Stay Connect - Design & style - Customize your travel The begining of your social experience