Amazon SES Quick Guide.pptx....................

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1. Amazon SES Quick Guide TEAM: ENG23CT0035-MUFEEZ ENG23CT0011-NISCHITH R

2. What SES Delivers Cloud Email Service Amazon SES is a cloud-based email service that allows you to send and receive emails without managing mail servers. It scales effortlessly to handle millions of messages, making it ideal for both small businesses and large enterprises. Cost-Effective and Flexible With a pay-per-use model, SES ensures you only pay for what you send. It integrates seamlessly with AWS services via API or SMTP, providing flexibility and cost savings for any application.

3. Verify and Authenticate Prove Ownership To use SES, you must verify your domain or email address by adding a DNS TXT record or confirming an email link. This step ensures that only authorized senders can use your identity, protecting recipients from spam and phishing. Generate Credentials Create IAM SMTP credentials to authenticate your email submissions. These credentials act as your login details, allowing SES to recognize and authorize your emails while keeping your AWS account secure. Security Best Practices Enforce TLS for encrypted email transmission and publish SPF, DKIM, and DMARC records. These security measures enhance your email’s credibility and ensure it reaches the inbox rather than the spam folder.

4. Send and Track Mail 1 Choose Your Interface Submit emails through the HTTPS API for high-volume, programmatic sending or use SMTP for legacy systems. Both methods provide reliable delivery and integration options. 2 Compose and Dispatch Include sender, recipient, subject, body, and attachments up to 10 MB. SES returns a unique message-id, ensuring each email is tracked and traceable from the moment it’s sent. 3 Real-Time Metrics Monitor deliveries, bounces, complaints, and opens in real-time using CloudWatch metrics. This data helps you optimize your campaigns and maintain high deliverability. 4 Immediate Delivery SES ensures near-instant hand-off to ISPs, leveraging AWS’s global infrastructure to deliver emails quickly and reliably, keeping your messages timely and relevant.

5. Protect Reputation Maintain High Deliverability Keep bounce and complaint rates low by validating addresses, honoring unsubscribe requests, and warming dedicated IPs gradually. Monitor reputation metrics closely to ensure your emails consistently reach the inbox.

6. Receive and Process Activate Receipt Rules Set up receipt rules to accept inbound emails, filter spam, and trigger actions like storing in S3, invoking Lambda functions, or publishing to SNS. This enables automated workflows without running mail servers. Serverless Workflows Process incoming emails seamlessly with serverless integration. Whether it’s creating support tickets, parsing content, or sending automated replies, SES handles it all without additional infrastructure. Enhance Engagement Use inbound email processing to enhance user engagement. For example, allow users to reply directly to your emails, and automatically process their responses for a more interactive experience.

7. Summary Conclusion You’ve learned the essentials of Amazon SES: verifying identities, sending and tracking emails, protecting your reputation, and processing inbound mail. Apply these practices for reliable, cost-effective cloud messaging. Next Steps Explore SES features further, monitor your metrics closely, and iterate based on feedback. Thank you for your attention, and happy sending with Amazon SES!

8. THANK YOU!