Analysis of rom com film posters

Analysing two romantic comedy posters for a level media in order to inspire a draft for my film poster for my a level film

1. Analysis of RomCom film posters By Louis Piper Group 9

2. The Proposal The Proposal tells the story of a famous book editor facing deportation back to Canada until she plans to marry Andrew Paxton her assistant and save her from having to leave the States. Nothing is ever simple and Andrew agrees with the marriage providing she meets his conditions; including flying to Alaska to meet his eccentric family where an immigration officer is always lurking suspiciously. Romance is bound to occur and comedy is brought through the hilarious plans and problems they encounter. The Purpose Ultimately the purpose of a RomCom film poster is to advertise the film and convey an idea of the storyline so that it can attract it’s desired audience. In addition, sometimes the film poster will include the director, film company and the big named actors to draw wider audiences and fans to watch their film. Colours Colours often convey themes within the film and characteristics. The plain and simple white backdrop focuses on the film’s title and the two actors in front as they are the main attraction to the film. The colour theme is very coordinated as the characters are dressed in black with the wedding ring case being red which matches the colours of the title. The black and red title colours jump out and advertise the title of the film to the audience. Furthermore, the title is in a bold and large font and the word “Proposal” is in a much larger and bolder font as that it more related to the films plot. Key Images The Key Images on the film poster are clearly the couple and the title of the film. A clear title would be easy for audiences to remember and would net (in this case Disney) a high gross. Moreover the couple aren’t in a romantic embrace which suggests this isn’t a usual relationship if it is one at all. In addition the female character is forcing a wedding ring onto the male character suggesting that the plot has something to do with marriage that she wants more than he does. Tag Line The tag line usually links to the films plot and is light hearted to attract audiences. This poster doesn’t have one so instead relies on the colour and the two characters. Layout The layout of the poster is simple as it focuses on the characters and the film title and suggests a relationship with a wedding that is mostly a one-way thing.

3. Sleepless in Seattle After the death of his wife, Sam Baldwin moves to Seattle with his son, Jonah. When Jonah calls in to a talk-radio program to find a new wife for his father, Sam grudgingly gets on the line to discuss his feelings. Annie Reed, a reporter in Baltimore, hears Sam speak and falls for him, even though she is engaged. Unsure where it will lead, she writes Sam a letter asking him to meet her at the Empire State Building on Valentine's Day. This romantic comedy hooks the audience into a will they-won’t they? Storyline with characters the audience are destined to fall in love with. Will the film end with Sam and Annie finding love together? Colours The colour scheme in this film uses light and dark colours and primarily a theme of opposites to show these two characters live on different sides of the world to each other. The films title is in a bold white so that it is clear and stands out to its audience. The contrasting colours are blue and white to convey daylight against black and orange to convey night/dusk; night and day continuing the contrast theme. The Purpose The purpose of a RomCom film poster is to advertise the film, convey an idea of the storyline and attract the desired audience. In addition, and for example with this film poster, the poster sometimes includes the director, film company and the big named actors so that they can draw wider audiences to watch their film. Tag Line The tag line is used to further attract the audience by having a light-hearted sentence/pun/description or overview of the film that will draw in audiences by making the film more exciting and attractive to watch. The tag line for this film is; “What if someone you never met, someone you never saw, someone you never knew was the only someone for you?” Layout The layout of this film poster is simple as it focuses on the two main characters in the film title and alludes to the plot of the film; two lovers from separate sides of the world desperate to be with each other. Moreover, the perfect night and day skies and the female character’s hair swaying in the wind suggests that this is a romantic movie. Key Images The Key Images on this film poster are both the characters and the background/setting, as well as the title, tagline and production team. The clear title is eye-catching and allows audiences to remember the film’s title, drawing in more viewers, ergo drawing a high gross. The two characters are standing opposite to each other with the backgrounds clearly portra ying different time zones to convey the characters being on different sides of the world, meaning their relationship will equally be difficult. The tag line has romantic connotations to convey its genre and the cast names equally draw in wider audiences.