Behind The Scenes: New Rackspace Cloud Control Panel

A look at:
-How we designed the New Cloud Control Panel
-New Cloud Control Panel walk-through
-New Open Cloud Products
-Future plans

1. Behind The Scenes: New Cloud Control Panel Brian Hartsock Product Manager, Cloud Control Panel Jacob Puckett Manager , User Experience Design Erik Carlin Director of Product Strategy Jim Battenberg Cloud and Partner Evangelist @ jimbattenberg

2. What we will be discussing 2 How we designed the N ew Cloud Control Panel New Cloud Control Panel walk-through New Open Cloud Products Future plans Q&A

3. Fun Facts We built our Cloud Control Panel on the CLOUD We use Jenkins and GitHub as part of our development cycle We have had over 1,300 control panel code deployments since launching the New Cloud Control Panel 3

4. Fun Facts We have over 30 Rackers focused on the New Cloud Control Panel 4

5. Reinventing the Rackspace User Experience 5 Simplify IT for businesses Make the Cloud easy to use UI is front line of Fanatical Support

6. Customer Centered Approach 6 Research before, during and after

7. Our Approach is Different 7 Rackspace is designed for ease of use

8. Rackspace Design Principles Simple: Begin with ‘too simple’ Intuitive: Meet people in their world, not ours Fanatical: Go above and beyond 8

9. Rackspace Cloud portal is great. Very easy and intuitive to use and new system build time is exceptional. Great work. “ ” Customer Feedback 9 Loving the control panel improvements that Rackspace has made to their Cloud Server platform – very nice! Rackspace your newish cloud control panel rocks…... “ “ ” ”

10. Walk Through 10 https: //mycloud.rackspace.com/

11. 11 New Open Cloud Products

12. 12 Rackspace Portfolio

13. 13 Built on OpenStack Create hundreds of servers in minutes Choose your region Much Improved “ilities ” Scalability, Reliability, Agility Over 40 OS and DB images Quick Releases Update Windows Images Regularly

14. 14 Container-based = blazingly fast Built-in data redundancy Turn-key offering designed to reduce administrative burden Scale up to 16GB RAM and 150GB disk Based on OpenStack Red Dwarf

15. 15 Additional storage for your Cloud Server Mix/match RAM & Disk Space Optimize for storage or more I /O Built -in performance floor Simple pricing - No I/O charge

16. 16 Monitor anywhere Scales automatically Flexible alerts Infrastructure m onitoring

17. 17 API driven layer 2 network segmentation Virtualized network for security and isolation in the public cloud Powered by OpenStack Quantum

18. What’s in Store for the Future? 18

19. 2013 ROADMAP THEMES SERVICES Evolving Fanatical Support ® , advising, sharing best practices and collaborating with our customers. BETTER CONTROL Giving customers more transparency and insight into their hosted applications and infrastructure. ENHANCED SECURITY & RESILIENCY Enabling better security and strengthening businesses. EASIER TO SCALE Enabling geographically distributed, mission critical applications, expansion and automation.

20. THE RIGHT FIT FOR EVERY APPLICATION PRIVATE CLOUD PUBLIC CLOUD CUSTOMER PREMISE PARTNER DATA CENTER PRIVATE CLOUD PRIVATE CLOUD VIRTUALIZED VMWARE DEDICATED BARE METAL RACKSPACE DATA CENTER Powered by Powered by Powered by Powered by Powered by

21. PUBLIC CLOUD HIGHLIGHTS Launched Projected Launch KEY: ObjectRocket Cloud Monitoring Dashboard and Historical Data Graphs Application Deployment Automation Firewall/VPN Appliance Ubiquitous Cloud Backup Additional Cloud Servers flavor classes New regions: SYD, IAD, HKG Role Based Access Control across services Image sharing, region copy, import/export RackConnect 3.0 New Services: Hadoop, Queuing, Autoscale, Encryption Q2 H2

22. Big 3 Takeaways Customer-centric design and development Fast Development Cycles Access to New Open Cloud Products 22 Try @ https://mycloud.rackspace.com

23. 23 RACKSPACE® HOSTING | 5000 WALZEM ROAD | SAN ANTONIO, TX 78218 US SALES: 1-800-961-2888 | US SUPPORT: 1-800-961-4454 | WWW. RACKSPACE .COM RACKSPACE ® HOSTING | © RACKSPACE US, INC. | RACKSPACE® AND FANATICAL SUPPORT® ARE SERVICE MARKS OF RACKSPACE US, INC. REGISTERED IN THE UNITED STATES AND OTHER COUNTRIES. | WWW.RACKSPACE.COM Q&A Brian Hartsock Product Manager, Cloud Control Panel Jacob Puckett Manager, User Experience Design Erik Carlin Director of Product Strategy Jim Battenberg Cloud and Partner Evangelist @ jimbattenberg