An Overview of CROs
•Traditionally,aCROwasviewedbypharmaceuticalindustry
somethingas;
•anun-acceptablerisk,becauseof
•lackofconfidenceinittermsoftheirqualification,experienceand
capabilities.
•However,themodernviewisthatthein-housestaffcanbekept
for“coreneeds”e.g.,
•designingofstudy
•selectionofCRO.
•AlistofqualifiedCROsisdevelopedbasedon;
–Thesponsorsneeds
–TherangeofservicesprovidedbyCRO
–ThetherapeuticareaofexpertiseofCRO,and
–Thecompatibilitywiththesponsor 4
MARKET STRUCTURE OF CRO
Top 10 CROs-75%Revenue
Avg revenue /company $1.3
ue
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Top 10 CROs-75%Revenue
Avg revenue /company $1.3
billion
Next 10 CROs -11% revenue
Avg revenue/company-$220
Million
Niche segment 14% revenue
Avg Revenue /company-$3.1
Million
WHEN TO USE A CRO?
•StrategiesforusingCROstypicallyfallintothreecategories:
–Tacticaloutsourcing
–Maximaloutsourcing
–Strategicoutsourcing
TacticalOutsourcing
•Individualstudiesorselectedactivitieswithinastudyare
contractedtoaCROonlywhenin-houseresourcesbecome
inadequatebecauseofanunfore-seenstudyorareductioninstaff.
MaximumOutsourcing
•Withthisstrategythesponsoroutsourcesnearlyallofitsclinical
developmentactivitiestoCROs.
StrategicOutsourcing
•ThesponsorconductsPhaseIandearlyPhaseIIstudies,andhires
CROstoconductlargerandroutinestudies.
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FREQUENT CAUSES OF
SPONSOR/CRO PROBLEM
•Problemswithcontractstudiescanoftenbetracedby;
–ThewrongCROisselected.
–SponsorsoftenmakethemistakeofassumingthataCROthat
hasperformedwellononestudywillbeequallycapableof
conductingastudyinadifferenttherapeuticarea.
SomesponsorsmistakenlyassumethatallCROsarethesame.
–Thesponsorfailstoarticulateitsneedsclearly.
–Sponsorssometimesissuearequestforproposal(RFP)with
littlemorethanaprotocoloutline,andexpectCROstoguess
whatservicesandresourcesarerequired.
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•Inordertoensuresuccessfuloutsourcing,thesponsorshouldfocus
onthreecriticalsteps:
–Determineaccuratestudyspecifications
–SelecttherightCRO
–Managethestudy
THREE CRITICAL STEPS TO
ENSURE SUCCESS WITH A CRO
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