Customer Journey Analytics Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opportunity 2024-32

The global customer journey analytics market size reached US$ 13.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 48.6 Billion by 2032, exhibiting a growth rate (CAGR) of 15.4% during 2024-2032.

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1. Global Customer Journey Analytics Market Research and Forecast Report 2024-2032 Format: PDF+EXCEL © 2023 IMARC All Rights Reserved

2. About IMARC Group International Market Analysis Research and Consulting Group is a leading adviser on management strategy and market research worldwide. We partner with clients in all regions and industry verticals to identify their highest-value opportunities, address their most critical challenges, and transform their businesses. IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, chemicals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise. IMARC’s tailored approach combines unfathomable insight into the dynamics of companies and markets with close cooperation at all levels of the client organization. This ensures that our clients achieve unmatchable competitive advantage, build more proficient organizations, and secure lasting results.

3. Report Highlight and Description According to the latest report by IMARC Group, titled  "Customer Journey Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032,"  the  global customer journey analytics market size reached US$ 13.0 Billion in 2023. Customer journey analytics involves analyzing and tracking customer experiences across all the stages of the customer journey. It is designed to provide a toolkit for business intelligence and data science teams to stitch and analyze cross-channel data. It involves acquisition, activation and adoption, thereby delivering context and clarity to the complex multichannel customer journey. Through advanced analytics methods, such as customer segmentation, predictive analytics, and real-time analytics, customer journey analytics combines data from every channel into an intuitive interface that assists in making better decisions holistically. Together with tools, such as SQL and analysis workspace, it provides actionable insights into delivering positive customer experiences at the right time. Additionally, it enhances the consumer experience and increases revenue and customer acquisition. Request for a PDF sample of this report: https://www.imarcgroup.com/customer-journey-analytics-market/requestsample

4. Report Description Global Customer Journey Analytics Market Trends : The global market is majorly driven by the rising need for converting information into digital forms to support strategic decision-making for enhanced operational efficiency. This can be attributed to the escalating demand for consistent customer support throughout the business interaction. In line with this, a considerable rise in the volume of real-time data generated through connected devices and applications, along with numerous data silos with amorphous datasets, is resulting in higher product uptake. Additionally, the increasing attention to improvising and enhancing virtual touchpoints provides a growing market opportunity for customer journey analytics. Aside from this, various technological advancements, such as the integration of artificial intelligence (AI) for providing intelligent, convenient, and informed customer experiences, are providing a boost to the market. Furthermore, the augmenting adoption of these analytics in traffic and e-commerce analytics is fueling the market. Some of the other factors contributing to the market include the emergence of digitalization, rapid product utilization in the retail and e-commerce industries, increasing penetration of smartphones and high-speed 5G data, the advent of industry 4.0, and extensive research and development (R&D) activities. Looking forward, the market is anticipated to reach a value of US$ 48.6 Billion by 2032, exhibiting a CAGR of 15.4% during 2024-2032. View Report TOC, Figures and Tables : https://www.imarcgroup.com/customer-journey-analytics-market

5. Report Segmentation Breakup by Component: Solution Services   Breakup by Touchpoint: Web Social Media Mobile Email Branch and Store Call Center Others Breakup by Deployment: On-premises

6. Report Segmentation Cloud-based Breakup by Organization Size: Large Enterprises Small and Medium-sized Enterprises Breakup by Application: Customer Segmentation and Targeting Customer Behavioral Analysis Customer Churn Analysis Brand Management Campaign Management Product Management Others

7. Report Segmentation Breakup by Industry Vertical: BFSI IT and Telecommunications Retail and E-Commerce Healthcare Media and Entertainment Travel and hospitality Others Breakup by Region: North America Asia-Pacific Europe Latin America Middle East and Africa

8. Competitive Landscape with Key Players Adobe Inc. Callminer Inc. Cisco Systems Inc. Genesys Telecommunications Laboratories Inc. Google LLC (Alphabet Inc.) International Business Machines Corporation Microsoft Corporation NICE Ltd. Oracle Corporation Salesforce Inc. SAP SE Teradata Corporation Verint Systems Inc.

9. Key Questions Answered in the Report

10. Key Questions Answered in the Report

11. Table of Contents 1    Preface 2    Scope and Methodology     2.1    Objectives of the Study     2.2    Stakeholders     2.3    Data Sources         2.3.1    Primary Sources         2.3.2    Secondary Sources     2.4    Market Estimation         2.4.1    Bottom-Up Approach         2.4.2    Top-Down Approach     2.5    Forecasting Methodology 3    Executive Summary 4    Introduction     4.1    Overview     4.2    Key Industry Trends 5    Global Customer Journey Analytics Market     5.1    Market Overview     5.2    Market Performance     5.3    Impact of COVID-19   5.4    Market Forecast 6     Market Breakup by Component 6.1 Solution 6.1.1 Market Trends 6.1.2 Market Forecast 6.2 Services 6.2.1 Market Trends 6.2.2 Market Forecast 7 Market Breakup by Touchpoint 7.1 Web 7.1.1 Market Trends 7.1.2 Market Forecast        

12. Table of Contents 7.2 Social Media 7.2.1 Market Trends 7.2.2 Market Forecast 7.3 Mobile 7.3.1 Market Trends 7.3.2 Market Forecast 7.4 Email 7.4.1 Market Trends 7.4.2 Market Forecast 7.5 Branch and Store 7.5.1 Market Trends 7.5.2 Market Forecast 7.6 Call Center 7.6.1 Market Trends 7.6.2 Market Forecast 7.7 Others 7.7.1 Market Trends 7.7.2 Market Forecast 8 Market Breakup by Deployment 8.1 On-premises 8.1.1 Market Trends 8.1.2 Market Forecast 8.2 Cloud-based 8.2.1 Market Trends 8.2.2 Market Forecast 9 Market Breakup by Organization Size 9.1 Large Enterprises 9.1.1 Market Trends 9.1.2 Market Forecast For more information, visit : https://www.imarcgroup.com/customer-journey-analytics-market/toc

13. Partial List of Clients

14. Partial List of Clients

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