E-commerce Additional Assignment Presentation Group No- 13.pptx

AA

1. MBM-686 ADDITIONAL ASSIGNMENT CYBER CRIME AND SECURITY ACING THE RISE OF E-COMMERCE RISING E-COMMERCE TOPICS COVERED

2. Team Himanshu Mulani 2202674 MBA Regular Navjoth Singh 2202698 MBA Regular Nupur Bhatnagar 2202701 MBA Regular Pragya Agarwal 2101708 MBA Integrated Isha Anand 2202678 MBA (Regular) Tanya Verma 2202728 MBA REGULAR Vijay Verma 2202732 MBA Regular Sani jha 2202715 MBA Regular Parul Sharma 2202704 MBA (Regular) Damini Chaudhary 2202666 MBA REGULAR Somil Upadhyay 2202722 MBA Regular Komal verma 2202688 MBA Regular Pavan Singh 2202705 MBA Regular Ankit Chaudhary 2202660 MBA Regular Aman 2202656 MBA Regular Anjali Nayak 2202658 MBA Regular

3. Cyber Crime and Security

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5. Introduction of Cyber Crime Cyber Crime is a criminal activity that is carried out using the internet or other digital means. It is a growing problem that affects the individual, Businesses, and Governments around the world. In order to protect against cybercrime it’s important to understand the different types of attacks and how to prevent them. 01 Cyber security refers to every aspect of protecting an organization and its employees and assets against cyber threats. As cyber attacks become more common and sophisticated and corporate networks grow more complex, a variety of cyber security solutions are required to mitigate corporate cyber risk. 02

6. Statistics of Cyber Crime In India Source: https://www.statista.com/chart/28878/expected-cost-of-cybercrime-until-2027/

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8. Types of Cyber Crime Malware It is a type of software that is designed to damage or disable computers or other digital devices Phishing It involves sending fraudulent emails or messages in order to trick people into giving away sensitive information Hacking Hacking involves gaining unauthorized access to computer systems or networks. Ransomware Attack It is a type of Malware that encrypts files on a computer and demands payment in exchange for a decryption key. DoS Attacks It involve overwhelming a website or network with a traffic in order to render it unusable

9. Some Real Life Examples of Cyber Crime One real-life example of cybercrime hacking is the case of the Equifax data breach, which occurred in 2017. Equifax is one of the largest credit reporting agencies in the United States. In this incident, hackers gained unauthorized access to Equifax's systems and stole the personal information of approximately 147 million people. 01 One real-life example of cybercrime involving malware is the WannaCry ransomware attack that took place in May 2017. This large-scale cyber attack targeted computers running the Microsoft Windows operating system in more than 150 countries worldwide. 02 One real-life example of cybercrime involving phishing is the case of the "Google Docs" phishing attack that occurred in May 2017. This attack targeted users of Google's email service, Gmail. 03 One recent real-life example of a cybercrime involving a Denial-of-Service (DoS) attack is the GitHub DDoS attack that occurred in February 2021. GitHub is a popular platform used by developers to host and manage their software projects. 04

10. Consequences of Cyber Crimes Financial loss can occur to the theft of money or other financial Information. Financial loss Damage to Reputation can occur through the exposure of sensitive or embarrassing information. Damage to Reputation Legal Implication can Arise from violating data protection laws or engaging in other illegal activities. Legal Implication

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12. D aily incremental back-ups to a portable device and/or cloud storage Steps to Prevent Cyber Attacks Install security software D aily incremental back-ups to a portable device and/or cloud storage Ensure you use multi-factor authentication (MFA) Train your staff to be safe online Consider cyber security insurance  Encrypt important information Put policies in place to guide your staff Get updates on the latest risks Get cyber security advice

13. Cyber Crime Investigation Collaboration Informants Cybercrime Intelligence Digital Forensic Monitoring or Network Analysis Sting Operations

14. Challenges of Investigating Cyber Crime Jurisdiction Law Enforcement Agencies faces a no. of challenges during their Investigation. Some of the main Challenges are: Anonymity Technical Complexity Rapidly evolving Technology Limited Resources International Corporation Difficulty in tracing Perpetrators across International Borders

15. Conclusion It is important to stay vigilant and aware of the latest threats, as cybercriminals are constantly evolving their tactics. By staying informed and taking proactive steps to protect ourselves, we can help ensure a safer and more secure online environment for everyone. Thank you for your attention and please don't hesitate to reach out if you have any questions or concerns. In conclusion, cybercrime is a real threat that can have devastating consequences for individuals and organizations alike. As we have seen in this presentation, cybercriminals use a variety of tactics to gain access to sensitive information and wreak havoc on computer systems.

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17. RISING E-COMMERCE

18. E-COMMERCE INTRODUCTION DEFINITION TYPES OF E-COMMERCE BENEFITS 18

19. Introduction Hello everyone, Today we are going to discuss E-commerce and E-banking. These are two of the most significant developments in the world of technology and have transformed the way we conduct business and handle our finances. Let's dive deeper into these topics. 19

20. DEFINITION OF E-COMMERCE E-commerce, also known as electronic commerce, is the buying and selling of goods and services over the internet. E-commerce has revolutionized the retail industry and has enabled businesses to reach a broader audience by selling their products online. The rise of E-commerce has also given birth to new business models such as drop-shipping and affiliate marketing.

21. TYPES OF E-COMMERCE 21

22. Benefits of E-commerce Global Reach: E-commerce allows businesses to reach customers all around the world, breaking down geographical barriers. Lower Costs: E-commerce businesses can save on overhead costs such as rent, utilities, and staffing, making it more cost-effective than traditional brick-and-mortar stores. 24/7 Availability: E-commerce stores are open 24/7, providing customers with the convenience of shopping anytime they want. Personalized Experience: E-commerce businesses can use customer data to provide personalized recommendations and offers, enhancing the customer experience 22

23. CONCLUSION In conclusion, E-commerce is the technologies that have transformed the way we do business and manage our finances. E-commerce has enabled businesses to reach a global audience. As technology continues to evolve, we can expect these two fields to continue to grow and change the way we interact with the world around Sample footer text 23

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25. A cing the Rise of E-Commerce Introduction Definition Types Benefits

26. 1. E-Commerce: Definition & Importance E-Commerce is an increasingly popular business model that has revolutionized how people carry out commercial transactions in the digital era. In this presentation, we shall look into its de nition, di erent types, as well as its various bene ts.

27. 2. Types of E-Commerce Platforms Broadly speaking, E-commerce platforms can be classifed into four distinct types - Business-to-Consumer (B2C), Business-to-Business (B2B), Consumer-to-Consumer (C2C), and Consumer-to-Business (C2B). B2C is the most commonly used model and involves the sale of goods and services from the supplier to the consumer. B2B is a model where two businesses exchange goods and services. C2C model is where consumers directly buy and sell goods to each other. Lastly, C2B model comprises of consumers providing products, services and/or information to businesses.

28. 3. Advantages: Online Buying & Selling Advantages of E-Commerce Online buying and selling can bene t from lower cost, automated processes, improved browsing and search capabilities, and greater convenience for customers. Merchants also bene t from being able to provide a superior customer experience, as well as access to new markets. With fast and safe delivery, buyers can nd great deals and have a memorable shopping experience.

29. 4. E-Commerce Market Trends E-commerce is booming: it’s estimated that worldwide e-commerce sales will amount to over $4.9 trillion by 2021. Businesses are taking advantage of the unique opportunities and sales channels that e-commerce o ers, and consumers now expect access to more products, exible payment options and delivery options. To stay competitive, businesses need to continuously monitor developments in the e-commerce market.

30. 5. Consumer Behavior Revolution E-commerce has completely transformed consumers buying behavior. As compared to traditional shopping, consumers now experience greater convenience and accessibility when it comes to searching for products, making purchases, and receiving orders. Additionally, customers get more personalised experiences with tailored o ers, advertisements and discount codes being delivered directly to their inbox or smartphones. This increased degree of choice and customisation is helping businesses enhance the customer experience.

31. 6. Cutting-Edge Technologies E-commerce businesses can leverage cutting-edge technologies such as Machine Learning, Arti cial Intelligence, Augmented Reality, Virtual Reality, and Blockchain to improve customer experiences and optimize internal operations. These technologies help companies analyse customer data to develop personalized product recommendations, automate their marketing campaigns, and securely store their nancial and customer information. Thus, encouraging forward-thinking businesses to explore and adopt these technologies is essential to reach the next level of success in the e-commerce industry.

32. 7. Strategies for E-Commerce Success Adopting the right strategies can signi cantly enhance a business’s success rate in the e-commerce industry. Here are seven tactics that businesses can utilise to make the most of their e-commerce endeavors: 1) Enhance Mobile Experiences; 2) Personalize Shopping Experiences; 3) Leverage the Power of Digital Advertising; 4) Focus on Customer Service; 5) Enhance Security Practices; 6) Invest in Technology; and 7) Develop an E ective SEO Strategy.

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