objectives Observe ethical standards in giving opinions (SPJ9ETH-III- 50) a.Define ethics, types of ethics, and major branches of ethics. b.Define what is opinion. c.Enumerate the ethical principals d.Explain the ethical standards in radio broadcasting commentaries.
Ethics Ethics is about what is good and how we should think about good: Logic is about truth Ethics is about goodness.
Definition Ethics is also known as moral philosophy . It is a branch of philosophy that addresses questions about morality such as: good and evil right and wrong virtue and vice justice and crime etc.
Types of Ethics Work Ethics This is how a business or company thinks you should act and behave. This will most likely include; being polite, being professional, treating everyone with respect, not talking down to people and working as a team. Personal Ethics The strong belief that you should act or behave in a certain way. This could be anything from good table manners to the way you speak to other people or even the way you react to others
Respect for colleagues Social responsibility Non-discrimination Competence Legality Animal care Human subject protection
TASK 4. WIR-WIW
TROLLY DILEMMA
GUESS ME, CONNECT ME!
COLUMN A noitacifirev ecnednepedni ytilibatnuocca COLUMN B “analysis and documentary should be labeled and not misrepresent fact or context” “acceptance of responsibility for honest and ethical conduct towards others” “deny favored treatment to advertisers and special interest…(and) remain free associations and activities that may compromise integrity or damage credibility
ETHICAL STANDARDS IN GIVING OPINION IN RADIO BROADCASTING
Verification - “analysis and documentary should be labeled and not misrepresent fact or context”
Independence - “deny favored treatment to advertisers and special interest…(and) remain free associations and activities that may compromise integrity or damage credibility”
Accountability - “acceptance of responsibility for honest and ethical conduct towards others”
WHAT CAN I SAY!
Guide questions: a . What are your thoughts about the issue presented? b. How do you feel about the video.
JUSTIFY, EXPLAIN, AND ANALYZED
Are the commentaries or the opinion of the anchor/s is based on ethical standard? Verification Independence and; Accountability and why and why not? Guide questions :
DIRECTIONS : Form a group of five members and create a script about certain issue/s around the school premises. Giving opinions based on ethical standards. The script must be at least good for 1- 3 minutes if recorded . Criteria: VERIFICATION 25% INDEPENDENCE 25% ACCOUNTABILILITY 25% LANGUAGE 25% 100% THE SCRIPT!
WELCOME TO PODCAST! DIRECTIONS : With the same group make a podcast using the script you did in the previous activity. It can be a voice record or in video. CONTENT 25% RELEVANCE 25% LANGUAGE 25% VOICE 25 % 100%
DON’T QUIT E.A. GUEST When things go wrong, as they sometimes will, When the road you’re trudging seems all uphill, When the funds are low and debts are high And you want to smile but have to sigh Whencare is pressing you down a bit, Rest, if you must, but don’t you quit.