[Expert Panel] How Agencies Leverage AI Tools To Drive ROI

Generative AI is making a big splash, but with so many products, how do you know which are best for your business?

We’re clearing the noise and reveal the tools best suited for driving your ROI.

Watch as we discuss the importance of AI to your performance as an agency or small business, and how you can use it successfully.

We’ll show you the most innovative AI products on the market, and how you can properly utilize them to boost your revenue and simplify your workflows.

You’ll hear:
- The reasons why AI is crucial for your business, and how to leverage it effectively.
- Real-life examples of how Snapshot Interactive uses AI in their day-to-day work to improve organic and paid channels, increase ROI, improve client results, and prove their value.
- How CallRail's innovative AI products can help you take your business/agency to the next level.

In the engaging expert panel, Zac Elbel and Sean Whitmore will also share studies of how Snapshot Interactive maximizes their use of AI to improve client performance and prove their value.

Whether your focus is on SEO, paid channels, or just marketing in general, you won't want to miss this webinar!

2. Leveraging AI is really finding more intelligent ways to
automate workflows.
Some workflows can be entirely automated, never
needing a human resource to intervene.
Others, especially creative tasks, need to be carefully
crafted, monitored and reviewed by a human before
published.
Entirely Automatable:
Timesheets
Project Management Tasks
Calendars
Partially Automatable:
Blogs & On-site SEO
Ad Campaigns
MQL Categorization

3. AI automations should first
focus on alleviating day-to-
day or routine tasks.
Eventually, through
continuous training and
prompt engineering,
workflows can be
established to automate
creative tasks.
AI Automations as Scenarios
The Reality
Generative AI creates efficiencies.
It does not replace creativity.

4. Content
Calendar
(Keyword
Universe)
Leveraging AI Automations for Content
Project Management
Tool
Multi-LLM
Model
{
Prompt
Engineering &
Token Training
Human
review in
PM Tool
{
Delivered to CMS

5. How many AI tools are you currently using to
improve workplace efficiencies?
A.0
B.1
C.2
D.3+
Poll Question #1

6. CallRail’s helping more than just agencies track calls and
forms. They’re building AI tools that help both small and
large teams automate their workflows, qualify visitors and
create operational efficiencies.
{

7. Leading Opportunities: CallRail for Operational Efficiency

8. Conversation Intelligence: Automating Qualification

9. CallRail is an AI- powered lead intelligence
platform that makes it easy for businesses
of all sizes to market with confidence and
turn leads into even better customers.
About CallRail

10. CallRail’s Proven Track-Record
Top-rated by 200,000 businesses(and counting)“[CallRail] allows us to give
measureable insights to our
clients to prove our conversions
rates. It’s a game changer.”
Bailey S., Agency Owner & CallRail Customer, G2 review

11. Lead Tracking Platform
Optimize Marketing Spend
20% REDUCTION in cost per
lead

12. Lead Intelligence Platform
Improve Operational Efficiencies
50% REDUCTION in time
spent qualifying leads
60% REDUCTION in time
spent reviewing and analyzing
calls

13. Lead Intelligence Platform
Optimize Marketing Spend
20% REDUCTION in cost per
lead

14. Lead Management Platform
Drive Revenue
10% INCREASE in number of
leads with reduced missed
calls
10% INCREASE in leads with
better marketing insight
7% INCREASE in call lead-to-
close rates

15. Into the Great AI Unknown

16. Ready to give CallRail a try?
Get started for FREE
Use the QR codeto the right to learn
more and start your 14-day free trial
(no credit card required).