Exposé d anglais Group business english 4.pptx

Expose anglais

1. The Concepts of Country Culture, Intercultural Management An Overview of Cultural Differences and Their Impact on Global Business Group 4

2. Introduction What is Country Culture? - The way people in different countries think, act, and work. Influenced by history, beliefs, and values. What is Intercultural Management? - Managing people from different cultures in business settings. - Important for companies working globally.

3. Hofstede’s Cultural Dimensions

4. High-context vs Low-context Cultures High-context Cultures - Indirect communication; e.g., Japan, China. - Messages are often implied rather than directly stated. Low-context Cultures - Direct communication; e.g., USA, Germany. - People say exactly what they mean.

5. Intercultural Management Challenges of Intercultural Work - Misunderstandings can arise when people from different cultures collaborate. Key Intercultural Skills - Open-mindedness, flexibility, and understanding different values.

6. Real-life Examples Example 1: USA Company in China - High power distance in China (respect for authority). - Direct communication style in the USA may cause misunderstandings. Example 2: Japanese Company in the USA - A Japanese company may need to adjust to a more direct communication style.

7. Conclusion Understanding country culture is crucial for success in international business. Intercultural training helps employees work well with people from other cultures.