Falugni nayar

ceo n founder nykaa

1. FOUNDER AND CEO OF NYKAA Falguni Nayar

2. “I wanted to stand for those women who want to be beautiful for themselves, not for men or other women!” – Words of Falguni Nayar

3. EARLY LIFE OF FALGUNI NAYAK Falguni Sanjay Nayar was born on February 19th, 1963. She is a notable entrepreneur and top-woman achiever in the banking industry. Falguni’s Alma Mater is the Indian Institute of Management, Ahmedabad, where she pursued her MBA in Finance. Her father was a prominent face in the business world at that time. Logo here

4. She was working as a management consultant at A.F. Ferguson & Co. Falguni has tremendous experience of 18 years. She was in the position of a Managing director at the Kotak Mahindra.

5. What does nykaa mean?? Nkyaa in Sanskrit means diva/actor and is dirived from the word nayaka

6. What inspired Falguni Nayar to start a enterprise in beauty She was inspired by Sephora. And wanted to open something similar in india . Falguni saw that there was a huge opportunity in the online space and considering all the different areas she could invest in or start a company, she focused on beauty

7. About Nykaa Nykaa is an India based brand that specialises in multi-beauty and personal care products. The brand had been originally established as a sole e-commerce medium until it later began setting up various retail outlets in many metropolitan cities across the nation.    The brand specialises in facilitating an extensive collection of cosmetics, skincare, haircare, fragrances, bath and body, luxury as well as wellness products for both women and men. The platform facilitates suitably prepared and priced branded products, claiming to receive more than 1.5 million per month across India.

8. Challenges and evolution Being an Investment banker she was well aware of intricacies of raising funds and investment in a business. • The first phase of her business was developing a site and creating a user experience for the customers. • The second phase was to get the genuine products to the store and to make them available for customers at genuine prices. • Then comes the Marketing and Promotion into picture to make the brand popular.

9. WHAT IS THAT ONE THING THAT MAKES NYKAA UNIQUE AND PREFERABLE FROM THE REST? According to me, what makes her app unique is that it is mutibranded which gives the consumer lots of option to choose from and also she has lots of tutorial videos on the app which educates consumer about the particular product.

10. Aashi Jodhani 11c Thank you