Csr of Ibm
A report on Corporate Social Responsibility of International Business Machines Corporation (IBM)
SUBMITTED TO
Rabeya Sultana,
Assistant Professor, Department Of MIS,
University of Dhaka
SUBMITTED BY
Akibul Kowser Pahlowan Student ID: 61222 15 055
Summer Semester 2012
Department of MIS.
University of Dhaka.
Candidate s Declaration
I certify that the report entitled A report on Corporate Social Responsibility of International Business
Machines Corporation (IBM) submitted as a term paper of the course Introduction of Business is
the result of my own research, except where otherwise acknowledged and this project report in
whole or in part has not been submitted for an award including a higher degree, to any other ...
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CTR adopted the name International Business Machines in 1924, using a name previously
designated to CTR s subsidiary in Canada and later South America. Its distinctive culture and
product branding has given it the nickname Big Blue.
In 2012, Fortune ranked IBM the #2 largest U.S. firm in terms of number of employees
(433,362), the #4 largest in terms of market capitalization, the #9 most profitable, and the #19
largest firm in terms of revenue. Globally, the company was ranked the #31 largest in terms of
revenue by Forbes for 2011. Other rankings for 2011/2012 include #1 company for leaders
(Fortune), #1 green company worldwide (Newsweek), #2 best global brand (Interbrand), #2 most
respected company (Barron s), #5 most admired company (Fortune), and #18 most innovative
company (Fast Company).
IBM holds more patents than any other U.S. based technology company, and has nine research
laboratories worldwide. Its employees have garnered five Nobel Prizes, six Turing Awards, nine
National Medals of Technology, and five National Medals of Science. Famous inventions by IBM
include the automated teller machine (ATM), the floppy disk, the hard disk drive, the magnetic
stripe card, the relational database, the Universal Product Code (UPC), the financial swap, SABRE
airline reservation system, DRAM,
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