“ Now that Christmas season is fast approaching, and you want a new pair of shoes as your Christmas present, how do you convince your parents to buy one for you? ”
BIASES and PROPAGANDA Biases are judgements based on personal point of view
Propaganda refers to the spreading of information, ideas, or rumor that is meant to make people accept them. The ideas may be false or misleading. Biases and propaganda are both used to influence people to persuade, believe, buy or do something.
Varied propaganda devices that can influence you to make judgment. These are commonly used in advertisements, texts, passages and/or messages that you have watched, read or heard.
ACTIVITY 1. PAIR WORK ACTIVITY. Promote your most favorite place or spot in a five-sentence script. Present it to your parents or guardians. Ask them if they will be persuaded to visit such place with the help of your written script.
ACTIVITY 2. In your notebook, do the following activities below: 1. Choose an advertisement available in any online, broadcast or printed Materials then answer the given questions.
What is the name of the product? Who is the product endorser? How much does it cost? What are the benefits that the product can provide? Is the endorsed product better than any other products? Why? Why not?
DAY 3-4
ACTIVITY 3 (ORAL EXERCISE) Identify the products that are being referred to by these famous “tag Lines”
1. ”We like to move it”
LBC
2. “ Naksisiguro , gamot ay laging bago ”
Mercury
3. “Connecting People”
Nokia
4. “Pasalubong ng bayan”
Dunkin Donut
5. “We find ways”
BDO
6. “We've Got It All For You”
SM
7. “Straight from the fruit”
Tropicana
8. “The happiest place on Earth”
Disneyland
9. “just do it”
Nike
10. “Is it in you?”
Gatorade
Activity 4. Pretend that you are a well-known vlogger and that you are about to endorse a certain product or place (resort, hotel, etc.) based on your experience with it. Choose powerful and convincing words to catch the attention of your target audience. Write your short script in your notebook.
Activity 5 Identify 1 of your most favorite products. Share the reasons why you like it that much. Be ready to speak in front of the class showing that product.
ASSIGNMENT. On an Oslo paper, Draw a certain product that you would like to create. Identify its unique benefits that it could give to its customers? (Make your drawing creative & colorful)