GreenCoin by GreenLabs, Pitch Deck for Fjord Foundry

At GreenLabs, we're dedicated to merging blockchain technology with environmental stewardship, pioneering a sustainable future. Our platform facilitates carbon credits, emission traceability, and introduces the revolutionary GreenCoin—a digital asset symbolizing our commitment to sustainability.

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Unlocking a sustainable future with Blockchain

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GreenLabsadvocates for Responsible Climate Capitalism by channeling liquidity from the
DeFi market, and bringing carbon credits to the retail market
We utilize GreenCoin to provide
accessibility to a carbon ecosystem on our
platform
Play to X Gamification
“low carbon behaviour”
GreenLabs enables a harmonization
platform for carbon credits + emission
traceability, accountability and
verification utilising blockchain
technology.
Carbon Credits
Introduction

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The global carbon credit market was valued at approximately $450.8 billion in 2023
Assuming GreenLabs can capture a
significant portion of the market due to
its unique blockchain integration-a
reasonable target might be 0.1% to 0.5%
of the TAM, equating to $2.86 billion to
$14.3 billion by 2030.
Serviceable Available Market (SAM)
Total Addressable Market
(TAM)
Market Overview
Serviceable Obtainable Market (SOM): In the initial years, focusing on high-growth regions like
North America and Europe, GreenLabs could aimfor 0.01% of the SAM, translating to
$286 million in revenue by 2030.
The global carbon credit market is is
projected to grow at a CAGR of 30.2%
to reach$2,859.31 billion by 2030.
https://www.maximizemarketresearch.c
om/market-report/carbon-credit-
market/198127/
Total Addressable Market (TAM)

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GreenLabs’ GreenCoin initiative aspires to be a pioneer of the industry by
addressing issues of: OUR PARTNERS
SPECULATE CARBON
–Enable carbon to be
treated as a tangible
commodity where
investors diversify
their portfolios!
GreenLabs taps into
speculative DeFi
markets to channel
liquidity into Climate
Capitalism
TRADE CARBON –DeFi
landscape enables to trade
your cryptoasset in a much
more liquid environment
for spot trading as
opposed to VCM!
OFFSET CARBON –
Offset footprints via
burn mechanism in
order to obtain carbon
offset certificates
against the token!
Carbon Credit
Accessibility
Carbon Credit
Standardization
Market Liquidity
Price Volatility
Why GREENLABS over other Voluntary
Market Solutions?

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GreenCoin initiative allows for the user to register a
single/multitude of low carbon behaviour and data
on our platform. We convert the behavioral data
points into GreenCoin.
Each tranche would be designated their own
metric in earning GreenCoin Rewards for their
low carbon pattern. We are here to serve the
Eco-Warriors!
The individual low carbon behaviour is captured by
the software solution provided by GreenLabs
Hardware–Mobile + App (GreenLabs)
Software–Bespoke blockchain solution to
record low carbon behaviour on-chain provided
by the GreenCoin Initiative
Mobility
Energy Use
Using Solar
Power
Heat Pump
Installation
Use of EV
vehicle
CyclingElectric ride
sharing
GreenCoin Play to X Gamification

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GreenCoin dApp Prototype

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GreenCoin dApp

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GreenCoin Blockchain Infrastructure
Using Existing ERC-20 Tokens with a Metadata Registry
Metadata Storage:
We will store the carbon credit metadata off-chain on IPFS using services from Pinata or Infura. Each
metadata entry will include project details such as project name, location, verification status, issuance date,
and retirement status. Then it will generate IPFS hashes (CIDs) for each metadata entry.
Create a Metadata Registry Smart Contract:
We will develop a new smart contract that acts as a registry to link the existing ERC-20 tokens to the IPFS
hashes. This contract will maintain a mapping between token holders' addresses and IPFS metadata hashes.
Link Metadata to Tokens:
In the same contract we will link each token holder’s address to their respective IPFS metadata hash.
Integrate with dApp:
In case we have to integrate it with dappin the future, we will integrate the registry contract with the frontend

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BespokeIn-house Harmonization
framework
•Existing market credits will be bridged against our credit harmonization framework
of weighting and rating
•We determine the weightage of each credit onboarded to the platform through
our in-house rating scheme
•Proxy prices for 1 ton of CO2 look very promising | EU ETS avg 100$/ton|
Encouraging medium to long-term holding strategies for maximizing returns
•Ensuring harmonized quality across all credits on the GCT network
•Enhancing governance around existing credits = higher premium
Value Addition through Low
Carbon Behaviour
•Strategic partnership referral placement
•3rd party carbon data monetization
•Token trading commissions
Revenue Model

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GC Tokens in Circulation = 100 Million (10 million allocated for pre-seed investment)
GREENCOIN Supply Allocation

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•In-house experts in ERC-20 token
creation, deployment, and Investor
onboarding (AML/KYC) coupled with
crypto compliance and token
management consultancy
•In-house verification setup for
recording, reporting and monitoring of
carbon credits corresponding to the
tokens assigned on the blockchain
•Expert team from fields of
Blockchain, Fintech, RegTech and
compliance strategizing to establish a
decentralized global carbon credit
ecosystem
In-house personnel with many year of
experience in ESG working with;
•European Commission on ESG
initiatives including EU ETS, ESG
Reporting frameworks
•Serving on leading ESG rating firm's
advisory board
•European Union's Horizon 2020
program, supporting Net-zero and
carbon projects
•Bolster accessibility and proliferation
of carbon capture/credits
•Promote traceability, accountability,
and verification
•Benefit both the present and future
generations
Blockchain Value
AdditionESG Expertise GreenCoin Vision
We align with
•Paris Agreement
•Kyoto Protocol
•United Nations Net-Zero coalition
•Race to Zero Campaign
GREENCOIN Value Proposition

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August 2023
December
2024
March 2025
September
2024
February 2024
GreenCoinPre-seed setup
Finalizing Initial
framework, deployment
of token on blockchain
Investment Round 2
Strategic Investor round
for GreenCoinraising
from 9 strategic investors
GreenCoinToken ICO
Public Sale of GreenCoin
to global crypto + ESG
community
Early Investor Round
Initiation of the Primary
Distribution of GreenCoin
Token for raising 4
cornerstone investors
Private Sale I & II
GreenCoinPrivate sale
initiation targeting mass-
market speculative
diaspora
Timeline

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We thank you for your
time & support in our
efforts to promote
Climate Capitalism!
Email:
[email protected]
Website:
www.greenlabs.cc
Contact