I way - Network Infrastructure for e-Commerce

1. Chapter 3

2. introduced by Al Gore, 1994
“Information Superhighway will allow us to
share information, to connect, and to
communicate as a global community.”

3. a physical network, an infrastructure of
modern high-speed links
links everyone at home or office to
everything else
in practicality it is identical to internet
provided -connections are broadband -they
are continuously running
as internet develops into I-way, changes will
take place in infrastructure not in internet

4. Information Superhighway is a high-speed global
communications networkthat can carry data,
voice, video and other services around the
worldusing technology such as the satellite,
optical fibreand cellular telecommunications.

5. Users: becoming information publishers.
Consumers, end users, or businesses: consuming
information products/services.
ISPs: commercial, government or private.
Value added information providers:includes
third party brokers, intermediaries, originators
of services who add value to services provided
by others.

6. Large resource requirement.
Alliance between communication,
entertainment, and information sectors.
Alliance to reduce risks, spread costs and
acquire costly expertise in different area
instantly.

7. Telecom-based
Infrastructure
Cable TV-based
Infrastructure
Wireless
Infrastructure
Commercial online
Infrastructure
Consumer/
Business
Premises
Equipment
Backbone
Communica
tion and
Satellite
Networks
Network Access
Equipment Local on-Ramps
Global Information
Distribution Netwroks

8. NETWORK ACCESS EQUIPMENT
hardware and software vendors: who
provide
set-top boxes
computers
switches, hubs, routers
software platforms such as browser
operating systems

9. LOCAL ON-RAMPS
wiring linking homes with backbone
requirement of huge investment
also known as “last mile”
divided into four categories:
telecom based infrastructure
cable tv-based infrastructure
wireless infrastructure
commercial online infrastructure

10. GLOBAL INFORMATION DISTRIBUTION
NETWORK
long distance network
satellite networks