India is the fastest growing e-commerce market in the world. India adds approximately 10 million active smartphone users each month. Smartphone users per 100 people has increase 5X between 2014 to 2018.
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India
Fastest growing e-commerce market
in the world
July 2021
www.businessmanagementblog.com
The Indian e-retail market is estimated to
reach nearly 300-350 million shoppers over
the next five years.
350 Mn
Online gross merchandise value is estimated to
reach $100-$120 billion by 2025.
www.businessmanagementblog.com
Indian e-retail
market is
estimated to be
25% of the total
organized retail
market.
2021 2030
25%
37%
www.businessmanagementblog.com
India adds approximately
10 million daily active
internet users each
month.
- Increasing internet and smartphone
penetration
Key Drivers:
- Young demography
www.businessmanagementblog.com
2014
5.4
2018
26.2
Number of smartphones per 100
people
www.businessmanagementblog.com
Baby Products, Furnishing,
Personal care, Food and
groceries.
Other key categories:
Electronics and
Apparel make up
nearly 70% of the e-
commerce market
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Three out of every 5
orders are from tier-2
and smaller towns.
www.businessmanagementblog.com