Introduction to IT and Big Data PMIT 201

Assignment

1. PMIT201: Introduction to IT and Big Data Unit 1: Learning Activity Professor Name: Ali Abbas Student Name : Magi Varsha Keerthana (   239487450)

2. How Amazon Disrupted the Retail Industry

3. Advantages of Digital Transformation for SMEs The implementation of digital transformation has the following benefits for SMEs in the retail industry, operating against the backdrop of a more significant player. Firstly, DX improves the productivity of an organization’s business processes by enabling the automation of stock and customer relations for SMEs. Second, through the use of web-based selling and digital marketing strategies/techniques, SMEs can attract more customers and more importantly, be able to offer customer selling experiences thus enabling the realization of the customer loyalty imperative. Last but not least, the flexibility offered through cloud integration and mobile platforms helps SMEs respond effectively to changing markets and consumers’ requirements to stay relevant in a given market environment.

4. Relationship Between Digital Transformation and the Fourth Industrial Revolution

5. Impact of Digital Transformation Aspect Impact of Digital Transformation Individuals - Allows change in the manner that people perform their tasks, acquire knowledge, and communicate. - Generates new employment opportunities that demand complex digital competencies. - This gives rise to issues such as job loss through automation and other factors. - Supports flexible places to work, encourages ‘work from home ‘and access to necessary tools that lead to better quality of work and life balance. Government - Improves the quality of service and organizational performance. - It encompasses the optimization of existing ways of functioning, applying technologies, and enhancing the structures of storing information. - Some of these are enhanced citizen participation and effective delivery and provision of services. - These include the security challenges because of their national security implications, the aspect of the legal requirements, and organizational resistance to changes. Businesses - Deforms the conventional industry structures and increases the competitive advantage. - They can reduce the amount of manual work required, improve relations with customers, and make use of data to make decisions. - It enhances the overall organizational working, customer satisfaction as well as improved ability to respond to market conditions. - Assists organizations to build successful digital business models for today’s technological economy.

6. References