Introduction to management(Mergers, Strategic Alliance)
SUDIPTAADHIKARY15
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15 slides
Aug 23, 2024
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About This Presentation
Merger, Demerger, Strategic Alliance
Size: 1.12 MB
Language: en
Added: Aug 23, 2024
Slides: 15 pages
Slide Content
Vodafone India And ICICI Bank The partnership between Vodafone India and ICICI Bank is a prominent strategic alliance example. The two organizations joined forces to launch m- pesa , a mobile money transfer and payments service that helps customers access a wide range of offerings, including cash deposit and withdrawal, money transfer and mobile recharge. ICICI Bank gained access to Vodafone India’s extensive market reach. At the same time, Vodafone India utilized ICICI Bank’s technological innovation in banking to deliver a unique offering to its customers in the form of secure financial transactions.
A strategic alliance is a legal agreement between two or more companies, which commit resources to achieve a common set of goals.