jollibee food corporation a business proposal -new.pptx
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May 23, 2025
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About This Presentation
Project proposal
Size: 4.36 MB
Language: en
Added: May 23, 2025
Slides: 27 pages
Slide Content
jollibee food corporation Franchising business proposal
Table of Contents 1.What do we do? ( Overview, Objectives, The goal) 2. Business Proposal 3. Welcome Message, Mission, Vision and Value 4. Case Study, The History, Great features, and our Service 5. Infographic process, case study project, step infographic, Application mock-up and revenue of the year
Jollibee strong focus on issues such as product development, operational excellence, customer service, marketing and promotion, and social responsibility, and the leadership helped it become the market leader in the filipino fast-food industry, beating all the multinational companies. WHAT DO WE DO?
jollibee food corporation Brief history Jollibee Group was founded in 1975 by Dr. Tony Tan Caktiong . With the help of his wife Grace, his family, and in-laws, they started everything with a small family business selling ice cream in the streets of Manila. Three years after starting, the family saw the opportunity for hot meals. They converted the ice cream parlors into the Jollibee brand we know.
Today. Tony always saw the huge potential for his business and dreamt big. He put faith in hard work, passion, and focus, to turn his then-small business into one of the biggest companies in the Philippines, Asia and now, the world.
1. Executive Summary Jollibee is a well-established fast-food brand known for its delicious and affordable meals, such as Chickenjoy and jolly spaghetti. This proposal outlines a plan to open a new Jollibee franchise in Seaside Hindang at Brgy. Tabok, leveraging the brand’s strong market presence and customer demand. The new store aims toserve a diverse customer base while ensuring profitability and long-term success .
2. Business Description 01 Computer Name: Jollibee (Franchise) Business Type: Fast-food restaurant Location: Seaside Hindang at Tabok Ownership Structure: Franchise Partnership with Jollibee Foods Corporation 02 Jollibee specializes in Filipino-style fast food with a unique menu that appeals to both local and international markets. The brand's strong identify, marketing strategies, and loyal customer base make it a promising investment.
3. Market analysis The fast-food Industry is experiencing steady growth, driven by increasing consumer demand forconvenient and affordable dining options. Jollibee holds a strong position in the market, competing with global brands like McDonald's and KFC. Jollibee Foods Corporation Industry Overview 01 Families looking for affordable and tasty meals YYoung professionals seeking quick and convenient dining Students and office workers Target Market 02
3. Market analysis The fast-food Industry is experiencing steady growth, driven by increasing consumer demand forconvenient and affordable dining options. Jollibee holds a strong position in the market, competing with global brands like McDonald's and KFC.Jollibee Foods Corporation Industry Overview Families looking for affordable and tasty meals YYoung professionals seeking quick and convenient dining Students and office workers Target Market
3. Market analysis Industry Overview The fast-food Industry is experiencing steady growth, driven by increasing consumer demand forconvenient and affordable dining options. Jollibee holds a strong position in the market, competing with global brands like McDonald's and KFC.Jollibee Foods Corporation Target Market Families looking for affordable and tasty meals YYoung professionals seeking quick and convenient dining Students and office workers 01 02
3. Market analysis The fast-food Industry is experiencing steady growth, driven by increasing consumer demand forconvenient and affordable dining options. Jollibee holds a strong position in the market, competing with global brands like McDonald's and KFC.Jollibee Foods Corporation Industry Overview Families looking for affordable and tasty meals YYoung professionals seeking quick and convenient dining Students and office workers Target Market
3. Market analysis The fast-food Industry is experiencing steady growth, driven by increasing consumer demand forconvenient and affordable dining options. Jollibee holds a strong position in the market, competing with global brands like McDonald's and KFC.Jollibee Foods Corporation Industry Overview Families looking for affordable and tasty meals YYoung professionals seeking quick and convenient dining Students and office workers Target Market
4. Business Operations The proposed Jollibee store will be strategically located in (specific area), ensuring high foot traffic and accessibility. It will feature: A modern dining space Drive-thru service ( if applicable ) Efficient kitchen and food preparation areas Store Setup and Location (7:00AM - 10:00PM daily) Staffing Plan Store Manager Assistant Manager Kitchen Crew SService Crew Maintenance Staff Operating Hours
5. Marketing and Sales Strategy Grand Opening Event: Promotions and discounts to attract initial customers Ssocial Media Campaigns: Engaging content, giveaways, and online ads Loyalty Programs: Discounts and special offers for repeat customers Local Partnerships: Collaborating with schools, offices, and communities Marketing Plan Projected revenue based on estimated daily customers volume and average spending per transaction. Sales Forecast
5. Marketing and Sales Strategy Grand Opening Event: Promotions and discounts to attract initial customers Ssocial Media Campaigns: Engaging content, giveaways, and online ads Loyalty Programs: Discounts and special offers for repeat customers Local Partnerships: Collaborating with schools, offices, and communities Marketing Plan Projected revenue based on estimated daily customers volume and average spending per transaction. Sales Forecast
5. Marketing and Sales Strategy Marketing Plan Grand Opening Event: Promotions and discounts to attract initial customers Ssocial Media Campaigns: Engaging content, giveaways, and online ads Loyalty Programs: Discounts and special offers for repeat customers Local Partnerships: Collaborating with schools, offices, and communities Sales Forecast Projected revenue based on estimated daily customers volume and average spending per transaction. 01 02
5. Marketing and Sales Strategy Grand Opening Event: Promotions and discounts to attract initial customers Ssocial Media Campaigns: Engaging content, giveaways, and online ads Loyalty Programs: Discounts and special offers for repeat customers Local Partnerships: Collaborating with schools, offices, and communities Marketing Plan Projected revenue based on estimated daily customers volume and average spending per transaction. Sales Forecast
8. Conclusion This proposal presents a profitable opportunity to open a Jollibee franchise in Tabok. With a strong brand reputation, a loyal customer base, and a strategic business plan, this investment is expected to generate significant returns. We seek approval and funding to proceed with the franchise application and store setup.
Overview Over the years, Jollibee Foods Corporation (JFC) continuously dominates the world market as some of our kababayans proudly introduces the brand to their colleagues, friends or family abroad. One of the significant moves that makes JFC famous all over the world is the friendly environment that they showcase to their valued customers that makes them want to comeback.
The objective Jollibee food corporation wanting to open another store from other country since we are gaining enough fund to put up another, we are encouraged to operate our best product from Philippines but with a little twist that would intimidate and satisfy foreign people from other state.
The goal The Goal of Jollibee food corporation wanting to open another store from other country since Jollibee are gaining enough fund to put up another, we are encouraged to operate our best product from Philippines but with a little twist that would intimidate and satisfy foreign people from other country.