LET The Pictures Speak ! Use this template to explain your plots - STEP 1
LET The Pictures Speak ! Use this template to explain your plots - STEP 2
LET The Pictures Speak ! Use this template to explain your plots - STEP 3
LET The Pictures Speak ! Use this template to explain your plots - STEP 4
LET The Pictures Speak ! Use this template to explain your plots - STEP 5
LET The Pictures Speak ! Use this template to explain your plots - STEP 6
Which savings would make your customers feel better? What would make your customers’ lives and jobs easier ? What quality levels do they expect? How do your customers estimate success and failure ? What do they dream about? What are the positive social consequences they want? What features do the customers expect from your product or service? Customer Jobs Gains Pains What is the main goal your customer wants to accomplish? What are the context and the situation ? What are the customer’s needs for every stage of getting the job done? What are the tasks the customers try to complete in work or personal life? What emotional needs does the customer try to fulfill? What makes customers feel bad ? What do your customers find costly, time or effort consuming? What are the main challenges and difficulties faced by your customer? What are the negative social consequences your customers are afraid of? What are the financial, technical, or social risks your customers fear? What are the common mistakes your customers make ? Source: Awware DECONSTRUCTING : Value Proposition Canvas
Your products and services could… … deliver cost savings, save time and effort ? … exceed the customers’ expectations in terms of outcomes? … make your customers’ life more manageable ? … create positive social impact ? … fulfill the customers’ dreams by helping them realize aspirations? … help make adoption easier ? Include all the products and services you are going to deliver. Gain Creators If the product can… … produce cost savings, reduce the time and effort needed to complete the job? … make the customers feel better ? … solve difficulties and challenges faced by your customers? … eliminate financial, social, and technical risks your customers encounter? … put an end to the mistakes customers make ? Pain Relievers Products & Services Source: Awware DECONSTRUCTING : Value Proposition Canvas
Customer Jobs Gains Pains Pain Relievers Gain Creators Products & Services
MY COMMITMENTS Write down your commitments for the next 10 days, 10 weeks, and 10 months.. 10 days 10 weeks 10 Months