management and organization detail view on hdfc

report on hdfc

1. Birla Institute of Technology , Patna TOPIC CASE STUDY – HDFC (OPPORTUNITY AND GROWTH) COURSE : ORGANISATION & MANAGEMENT UNDER GUIDENCE : Dr. Ashish Mohan Dubey PRESENTING BY RIYA KUMARI & ANKITA ROLL NO. MBA/15016/23 & MBA/15008/23 MBA 1st

2. HDFC bank is 4 th largest bank in world after merger of HDFC and HDFC bank. 2 nd largest company of I ndia F ounder of HDFC and HDFC bank – Deepak Parekh HDFC – housing development financial corporation. INTRODUCTION

3. IN 1990’s era – only public banks and borrowing was social evil. HDFC advertise , campaign etc to gain trust 30,000- D.B REMEDIOS Mumbai Non- financial bank – only lends Funds raised from foreign institution and international institution like world bank etc , peak time interest rate raise to 18.5% ADITYA PURI then was handed over with the HDFC bank by Deepak Parekh HDFC bank is no. 1 bank of I ndia as per market capitalization. HISTORY OF HDFC

4. SUCCESS STORY OF HDFC BANK MARKET PFNETRATION STRATEGY The opportunity that is there currently in the market A current idea that will become big in 5 years Bottom of the pyramid which can be reached through their new products & services required for it

5. FOUCES ON MORE QUALITY ASSET AND LESS ON PACE OF GROWTH PROVIDE (2000-2008) WORKING CAPITAL CORPORATE FINACE – BLUECHIP CO. RESULT NPA OF OTHER BANKS LIKE PNB -14.21% & IDBI BANK -26.8% BUT HDFC NPA – 1.26% 2. BALANCING – QUALITY AND QUANTITY

6. 3. A CAUTIOUS BANKER 4. A TIGHT ROPE ON BANK’S OPERATION PURI , THROUGH A DELEGATING LEADER WITH ROBUST SYSTEM OF REVIEWS AND SPECIAL REVIEWS. He helps the bank to maintain consistence strategy. RETAIL LOAN – in gold business (market mature) CREDIT CARD- 70% internal customer

7. 4. CEO’S VISION & MAJOR FOCUS AREA PURI AIM WAS TO MAKE FINANCIAL LIVES SIMPLE WITH TECHNOLOGY HDFC COMES WITH DIGITAL BANKING, MICRO BANKER ETC. 5. TRANSFORMATION JOURNEY HDFC Begins by offering loans to bluechip co. and gradually attacted to India’s emerging salaried class ATMS , E-COMMERCE CREDIT CARD , 10 SEC PERSONAL LOANS etc

8. NEW TO MARKET –find loop holes before jumping into the market IMPLEMENT– on small scale , if successful eventually scale up. AUDACITY– innovation always happens in next curve CONCLUSION "We have no stress on our portfolio, healthy margins, a distribution network that's spread across the length and breadth of the country, cutting-edge technology and enough capital but the road is long, challenges come in different ways and HDFC will continuously strive to work on the same" - Aditya Puri .

9. https://youtu.be/5LGvQaYB67I?si=tM3-dDbrs5Z7ZuvS https://youtu.be/M3rWNeVMJ24?si=Xe7sPLiQWd-ppoOf BANK OF THE BUCK – by Tamal Bandyopadhaya . https://www.elearnmarkets.com/school/units/the-unusual-billionaires/hdfc-bank REFERENCE