Manish_ppt.pptx summer training project.

Stp project

1. Summer Internship Project B2B Sales opportunities & client outreach Submitted by : Manish Thakur Pg no: 2412132 Tirupati Thread Industry

2. About the Tirupati Thread Industry Tirupati Thread Indsutries is the leading manufacturer of the top quality embroidery threads in the country. We are the makers of 100% Viscose Rayon Embroidery Thread which is used by most of the garment manufacturers, exporters and embroiders in India and abroad. The foundation stone of Tirupati Thread was laid in the year 1999 and since then company is acknowledged as one of the distinguished embroidery thread manufacturers in India. Since inception, the company is engaged in manufacturing and supplying of Viscose Embroidery Threads in Indian market under the "TIRUPATI" brand. Our management is always in constant touch with the market to know the current requirement of the buyer and to assure best of attention at all times. Under the vigil guidance and experience of our founder Chairman Mr. Satender Kumar Jain, company has attained top position in the embroidery thread market and has been achieving success year after year.   Company is processing and producing 500 tones of Yarn per annum, equivalent to 18000 million meters in length. Our threads are available in a wide range of colors and are manufactured from the best raw material in different counts available in the country. We provide complete embroidery solutions to all major Buying Houses, exporters and garment manufacturing industries.

3. Internship objective 1. To understand the B2B sales process from lead generation to conversion. 2. To assist in identifying and reaching out to potential clients. 3. To enhance skills in client communication and relationship management. 4. To support the sales team in market research and data collection. 5. To contribute to increasing outreach effectiveness and brand visibility.

4. Roles and responsibilities ⭕Conducted market research to identify potential B2B clients. ⭕Created and maintained a database of leads and client contacts. ⭕Reached out to prospective clients via calls, emails, and LinkedIn. ⭕Assisted in preparing sales pitches, brochures, and follow-up material. ⭕Scheduled and coordinated client meetings and follow-ups. ⭕Maintained regular communication with the sales team for updates and reporting.

5. findings 1.Industry-specific communication matters: Clients in the textile industry respond better to personalized and technically informed communication that shows knowledge of their production needs. 2.Decision-making is slow in B2B: Unlike B2C, B2B clients involve multiple stakeholders, causing delays in deal closures despite initial interest. 3.Follow-ups significantly impact conversions: Regular follow-ups (email/call) increased client response rate and improved trust-building. 4.Digital presence influences credibility: Clients were more responsive to companies with a strong digital profile, including websites and social media.

6. Learnings and new skills ⭕Effective Client Communication: Learned how to engage professionally with B2B clients through emails, calls, and presentations. ⭕Lead Generation Techniques: Understood how to identify and qualify potential business leads through research and tools. ⭕CRM and Data Management: Gained hands-on experience in maintaining lead databases and tracking client interactions systematically. ⭕Sales Pitch Development: Learned how to draft compelling sales pitches tailored to client needs, especially in a manufacturing context. ⭕Follow-up Strategy: Developed consistency in follow-ups, improving client engagement and conversion potential. ⭕Time and Task Management: Improved ability to multitask and prioritize outreach efforts under deadlines.

7. challenges ⭕Delayed client responses despite multiple follow-ups made it hard to maintain momentum. ⭕Limited access to CRM tools, making lead tracking manual and time-consuming. ⭕Resistance from clients who were already tied up with long-term suppliers. ⭕Understanding technical product details in the beginning was challenging without prior industry knowledge. ⭕Balancing outreach volume with quality communication required constant adjustments.

8. suggestions ➡️Build a Stronger Digital Presence: A well-maintained website and active social media channels can boost credibility with potential clients. ➡️Standardize Sales Materials: Develop ready-to-use pitch decks, brochures, and email templates to save time and ensure consistency. ➡️Segment Client Database: Categorize leads by industry, region, or size to allow more focused and effective outreach. ➡️Train Interns on Industry Basics: Provide an initial training module on products, industry terms, and client expectations to reduce the learning curve.