Marketing Management Project Class XII

Here I have given the PDF of my business marketing project which is completely based on my creativity and imagination.

5. Competitors
** These are well known watch brands in Indian Market.

6. About Titan

9. About Fossil

12. About Citizen

15. About CASIO

18. M30M30M30
my productmy productmy product
watcheswatcheswatches

20. M30M30M30
he watcheshe watcheshe watches
automaticautomaticautomatic
Watch Tag (Front)
Labels | Tags
Watch Tag (Back)
M30M30M30
watcheswatcheswatches
m30 rf36 automatic he collection
mrp : rs.14295 (incl.all tax) | India
1 piece | 2 years Manf. warranty
Mfd. & Mkd. by m30 pvt. ltd. | delhi
pkd dt. 4/5/20
for feedback
Dial : 2546987
** Above Tag is only for Automatic M30 He (for mens) Watches Category.

22. Box
Label
(Front)
Box
Label
(Back)

25. featuresfeaturesfeatures
M30M30M30
watcheswatcheswatches

27. Concave Glass
with toughest
layer then ever
Heavy plus
Super Silent
Engine Inside
Strong Buckle
Ultra Fine
Leather Band
Fashionable
Design
Professional
Stiched Band
Wide Case Size
Availability
Ultra Shine
Layer Case
Ultra Tightened
Back promoting
Water Resistant
upto 30 Meter
Ultra Charge
Cell - 18 months
Life Span
Notable Features

29. cccategoriesategoriesategories
M30M30M30
watcheswatcheswatches

31. M30M30M30
hhheee
collecollecolle
ctionctionction

32. rrrfn36fn36fn36
AutomaticAutomaticAutomatic
rrrfn32fn32fn32
AutomaticAutomaticAutomatic
autoautoauto
maticmaticmatic
hhheee
colcolcol
lecleclec
tiontiontion
automatic
shine-silver
case
fine-leather
band
professional
look
40-&-42-mm
case size
black
professional
strip
ultra radium
look
ultra-mode
screen
bbbest sellsrsest sellsrsest sellsrs

33. hhheee
colcolcol
lecleclec
tiontiontion
cccln302ln302ln302
cccln306ln306ln306
ccclassiclassiclassic
menmenmen
wearwearwear
professional
heavy-gear
engine
shine-steel
case
+ simplest
look
present in 36 & 40
mm case size

34. M30M30M30
shshsheee
collecollecolle
ctionctionction

35. cccog32og32og32
shshsheee
colcolcol
lecleclec
tiontiontion
cccog36og36og36
cccognacognacognac
automautomautom
aticaticatic

present in 34-36
mm case size
rough
military
strap
grey leather
strap
excellent
look
shine gold
case
bbbest sellsrsest sellsrsest sellsrs

36. shshsheee
colcolcol
lecleclec
tiontiontion
ccclassiclassiclassic
womenwomenwomen
wearwearwear
present in 34-38
mm case size
rose gold wire
steel bracelet
golden
mesh
strap
qqqun32un32un32
qqqun36un36un36
rose-gold
light weight
silent engine
case
bbbest sellsrsest sellsrsest sellsrs

37. M30M30M30
hhhe|shee|shee|she
colleccolleccollec
tiontiontion

38. he|she|she|s
hehehe
collecollecolle
ctionctionction
cccasualasualasual
unisexunisexunisex
wearwearwear
present in 35-42
mm case size
USX32USX32USX32
USX36USX36USX36
FINE-
HORSE
LEATHER
STRAP
simplistic
silver
hands
SIMPLIEST DESIGN
pilot style-
fine radium
hands
z-black case
light weight
silent engine
perfect match
classic
leather
bbbest sellsrsest sellsrsest sellsrs

41. Packaging
Primary Packaging (Custom Range)
Primary Packaging (Standard Range)

43. Secondary Packaging
6 Watch Containing Rectangular Box
+
+
+ +
=

45. Tertiary (transport) Packaging
+
+
=
Containing 4 Secondary Packets in One

47. Channel of Distribution
Indirect Channels :
Online Selling | E-Commerce
M30 Watches are Available on Amazon with best price range more
than 45% Sale of the Company is facilatated through Amazon
Platform targetting more than 15 Countries throughout the world.
Consumers

49. Other Platform connecting with M30 are :
Flipkart + Snapdeal + Ali Express + Others E-Sites = 35% Sale
of M30 Watches.

50. M30 watchesM30 watchesM30 watches
M30M30M30
Direct | Zero Level Channels :
M30 Showrooms
its my time...its my time...its my time...

51. Transportation
wwwatchesatchesatches
M30M30M30
Warehouses
Snapdeal + Flipkart +
Aliexpress + others E-
Commerce Sites
Warehouse
M30 Showrooms
M30
Watches
Pvt. Ltd.
Warehouse

55. M30 Cognac Automatic
She Collection | Size 32-
36 mm
M30M30M30
rfn36rfn36rfn36
automaticautomaticautomatic
he watcheshe watcheshe watches
Digital Marketing using Amazon Advertising API
Newspaper and Television Advertisement

57. hhhe|shee|shee|she
combo salecombo salecombo sale Buy Couple Watches and getBuy Couple Watches and getBuy Couple Watches and get 30%30%30%
offoffoff
M30M30M30
Quantity Gift
MM30 diwali special30 diwali special
4040%%
uptouptoupto
offoffoff
Making this day more specialMaking this day more specialMaking this day more special withwithwith
on all Watches, wishing you andon all Watches, wishing you andon all Watches, wishing you and
your family a wonderful Diwaliyour family a wonderful Diwaliyour family a wonderful Diwali
Happy Diwali..Happy Diwali..Happy Diwali..
Special Prices for Special Days

58. l brand ambassadorsl brand ambassadors
our internationaour internationa
Sophia CharlesSophia CharlesSophia Charles
John HenryJohn HenryJohn Henry
SophiaSophiaSophia
John henryJohn henryJohn henry

60. Social Message
100%
Recyclable
Materials
Decomposable
Pure Leather
Band
No use of
Hazardous
Elements like
Radium
Made from 100% Recyclable
and Decomposable Materials

61. Bibliography
Books
Business Studies XII by Poonam Gandhi
Business Studies XII by Sandeep Garg
Business Studies XII Part II NCERT
Web Support
https://economictimes.indiatimes.com
https://www.wikipedia.org/
Own Experience and Creativity
Magazines and Newspapers
Primary Sources
Secondary Sources