Marketing vs selling

how marketing is different from selling with examples

1. Marketing?? Marketing is a form of communication between you and your customers with a goal of selling them. Communicating the value of your product or service is a key aspect of marketing

2. Selling Transfer of ownership from Seller to Consumer Targets on selling the product produced Sales is a part of MARKETING MAIN AIM TO EARN PROFITS

3. Marketing Marketing includes selling and other activities like various promotional measures, marketing research, after sales service, etc. Selling Selling is confined to persuasion of consumers to buy firm’s goods and services

4. Marketing Planning is long-term oriented in terms of new products, tomorrow’s market and future growth Selling Planning is short-term oriented, in terms of t oday’s products and markets

5. MARKETING Marketing concerned with customer satisfaction SELLING Selling concerned with profit maximization

6. MARKETING Innovation in every sphere, on providing better value to customers by adopting new technology SELLING Staying with existing technology and reducing cost

7. MARKETING Marketing views the customers as the very beginning of the business SELLING Selling views customers as the last link in the business

8. MARKETING Stresses on needs of customer SELLING Stresses on needs of seller

9. MARKETING It starts with customers and ends with customers SELLING It starts with seller and ends with seller

10. EXAMPLES Selling Oriented Companies Insurance Online shopping Door-to-Door selling Marketing Oriented Companies Dell computers- provides platform on which each persons customizes the features he/she desires Automobile industries Designer clothes