Media and Entertainment (1)-3.pptx

It's a PPT for Media & Entertainment Sector Presentation.
Prepared by 3 people
Students of a PGDM College.

1. 1

2. Media and Entertainment By Ayush Pandey, Nidhi Sharnagat , Monika Jaiswal and Sumeet Ghode. International Institute of Management Studies PGDM Batch 2022 - 24

3. Introduction Media and Entertainment industry consists of film, television, radio, print and advertising and gaming. These segment include movies, TV shows, radio shows, news, music, newspaper, games, magazines and books. M&E industry is in a transformation phase as both old and new continues to coexist. Social media, Mobility, Analytics and Cloud Computing(SMAC), the new generation in technology and globalization is now the next wave catalyst of change for the industry. 3

4. Sector Overview As per the reports, there are 600 million internet users in India. (AVOD) expected with CAGR of 24% by 2025 TV expected to be the largest segment by Rs. 847 Billion Mobile gaming market expected to reach $7 Billion by 2025 FDI limit increased to 100% GDP ratio will be 0.4% by 2025 from 0.38% in 2019. 4

5. Market Size India’s Advertisement Revenue : Rs.789Bn(FY 22) and Rs726 Bn(FY 20) India’s Digital Advertisement Revenue : Rs.199 Cr (FY 20) (2 ND Largest) Print Media : Rs.198 Billion (FY20)(3 RD Largest) FDI inflows in broadcasting Sector : US 9.6 Billion (Apr 2000 to Dec 2021) Total M&E market US 18.64 Billion (2020) 5

6. Market Size 6

7. Top 10 Leading Players Domestic 7 Rs 6857.9 Cr Rs 3937.88 Cr Rs 3663.27 Cr International Rs 2746.69 Cr Rs 2462.7 Cr USD 238.21 Bn USD 213.75 Bn USD 152.77 Bn USD 140.11 Bn USD 114.10 Bn

8. Top 3 Companies 8 Product Line : Broadcasting , Movies, Music and OTT USP : 80+ Channels Product Line : Satellite pay TV, PPV and streaming TV USP : 500+ Channels Product Line : Amusement parks, Comic books, Movies, Music, TV USP : Pioneers in AM and TP

9. Michael Porter’s 5 forces 9 High Medium High Medium High

10. Recent Development Star & Disney India signed advertising deals worth Rs1200 Cr, for ICC T20 World Cup. Social gaming platform WinZo , with kalaari Capital announced a new investment initiative, Gaming Lab to support India’s gaming ecosystem. Pocket FM in India raised US$ 65 Mn and has plans to expand in new regional languages. Reliance Entertainment signed a 10-film agreement with T-Series at a transaction value of Rs.1000 Cr Krafton infused US$ 19.5 Mn in Indian audio content platform Kuku FM. 10

11. Government Initiatives National centre of excellence in Mumbai for AVGC. Prasar Bharati decided to auction its archives. The Indian and Canadian government deal. IBF renamed as the Indian Broadcasting and Digital Foundation (IBDF). IAMAI finalized a code of conduct. NFDC collaboration with the ministry of railways. 11

12. Employment trends Due to pandemic there was a downfall of 56% in employment, it came from 6 lakh to 2.5lakh. Digital transformation of the sector to offer diverse career prospects. Tech based jobs such as audio-visual or sound technician, camera operator, Graphic designer will be available Skill-based jobs such as content creator, makeup artist, publicist, writer will be available. Considering the post covid development in M&E, 7-8 lakh job opportunities will be available in coming years. 12

13. Conclusion The pandemic proved to be a golden era for streaming platforms. In 2022,M&E expects to hopefully see the viewers returning. Customized viewing will take centre stage. AI will continue to transform the M&E landscape. 13

14. Bibliography India’s entertainment and media industry expected to reach Rs 4,30,401 crore by 2026: Report | The Financial Express Media and Entertainment Industry in India, Indian Media Industry (ibef.org) Top Media & Entertainment Companies in India, Top Media & Entertainment Stocks in India by Net Sales, List of Top Media & Entertainment Stocks in India {2019} - BSE (moneycontrol.com) IAMAI forms self-regulatory body for OTT players - The Economic Times (indiatimes.com) 14