MEDIA104_New Media and Global Activism_WEEK 5.pptx
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Jun 24, 2024
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About This Presentation
Contemporary Issues
Size: 2.18 MB
Language: en
Added: Jun 24, 2024
Slides: 25 pages
Slide Content
http://www.free-powerpoint-templates-design.com New Media and Global Activism Prepared by: Melvin N. Espineda, DComm
What is New Media for you?
New Media (Cote, 2020) A ny media that are delivered digitally. Websites Blogs Email Social media networks Music and television streaming services Virtual and augmented reality
Characteristics of New Media
Characteristics of New Media ( NaefFarhan , 2016) Digital Interactive Hypertextual Virtual
Digital ( NaefFarhan , 2016) Media data is transformed into codes. Code allows people to access data in a way that is easier and faster.
It is a form of communication. People can able to make individualized lifestyle choice from endless possibilities offered by the market. New media allows consumers and users to get more involved. This can be seen in simple acts like commenting on news pieces or writing a review for a place Interactivity ( NaefFarhan , 2016)
This characteristic is the availability of sharing content through the internet. This involves consumption. Hypertextual ( NaefFarhan , 2016)
This characteristic exemplify a virtual world that is created by notice or commitment in an environment constructed with computer graphics and digital video. The users have control over their interaction Virtual ( NaefFarhan , 2016) Virtual ( NaefFarhan , 2016)
New Media and Democracy
I nclude a range of voices with diverse cultural identities and experiences, which counter the mainstream media outlets that are controlled by and include the voices and perspectives of more privileged people. Alternative Media (“Communication in the Real World,” 2016)
Alternative media is very similar to and in fact overlaps with tactical media, which are more activist oriented and include dissenting and “radical” perspectives that challenge the status quo. Alternative Media (“Communication in the Real World,” 2016)
Reporting is done by individuals or small groups outside of the media establishment as a corrective to mainstream journalism, which may inaccurately report or underreport a story. Citizen Journalism ( Boler , 2008)
It increasingly play a part in shaping local and national discussions of news and have received positive and negative evaluations from mainstream media and audiences. Citizen Journalism ( Boler , 2008)
R efers to a media criticism practice that seeks to correct or expand mainstream media reporting. Gatewatching (“Communication in the Real World,” 2016)
Global Activism
Refers to activists demanding greater voice in: Global economic Social Environmental policies Raise interesting questions about organizing political action across Geographical Cultural Ideological Issue boundaries Global Activism ( Bernett , 2003)
Emotional attachments to issues based on: their meaningful associations with social identity claims, personal and professional networks, neighborhood relations, social trends, work and family schedules health care needs, sexual preferences, fashion statements other connections to lifestyle concerns Social Change and Global Politics ( Bernett , 2002)
Permanent campaigns. Global activism is characterized by long- running communication campaigns to organize protests and publicize issues aimed at transnational organizations, corporations, and other targets. Communication in Activist Networks: Political Strategy and Organizational Resource ( Bernett , 2002)
Communication in diverse networks is ideologically thin. The diversity of many campaign networks makes it difficult to achieve common idea framings or to generate new ideological formulations. Communication in Activist Networks: Political Strategy and Organizational Resource ( Bernett , 2002)
Internet use can affect the organization of global activist networks. The ease of dynamic networking through the Internet permits organizations to come and go with relative ease, and, in other cases, to co-exist despite substantial political differences. Communication in Activist Networks: Political Strategy and Organizational Resource ( Bernett , 2002)
New media can alter information flows through the mass media. The creation of a public sphere based in micro media (e-mail, lists) and middle media Internet channels (blogs, organization sites, e-zines) offers activists an important degree of information and communication independence from the mass media. Communication in Activist Networks: Political Strategy and Organizational Resource ( Bernett , 2002)
With the use of New media it can: Sustain permanent campaigns Ease dynamic networking Create parallel networks Alter information flows through the mass media. Bottomline:
End of Presentation
References: Adnan Abdulrahman Naef Farhan. (2016). The Characteristics of New Media. Retrieved from https://www.slideshare.net/adnanalomari12122/characteristics-of-new-media-73343285?from_action=save Bennet, L. (2003). Communicating Global Activism: Strengths and Vulnerabilities of Networked Politics. Retrieved from https://www.researchgate.net/publication/252016101_Communicating_Global_Activism_Strengths_and_Vulnerabilities_of_Networked_Politics Bennet, L. (2002). Communicating Global Activism: Some Strengths and Vulnerabilities of Networked Politics . Retrieved from https://depts.washington.edu/gcp/pdf/communicatingglobalactivism.pdf Communication In The Real World. (2016). Retrieved from https://open.lib.umn.edu/communication/chapter/16-2-new-media-and-society/ Cote, J. (2020). What is New Media? Retrieved from https://www.snhu.edu/about-us/newsroom/2020/02/what-is-new-media