What elements do you usually look for from the genre of your choice?
What are your standards in critiquing the effectiveness of a movie?
In your notebook, accomplish the table below. Write five (5) movies that you have watched recently and provide clear and specific descriptions about them based on content, theme and genre.
Disseminating Information Prepared by: Zaira Kimberly S. Santiago
Objectives In this lesson, we learn the media and information language in order that learners can understand media and information codes, conventions, and messages with respect to consumers, producers, and other stakeholders. It can help the learners to use this knowledge in real-life situation in using codes, conventions, and language of media
How to disseminate Information?
How to disseminate Information? Stakeholder Refers to the libraries, archives, museums, internet and other relevant information providers. MEDIA
How to disseminate Information? Stakeholder Group of people engaged within the process of making and putting together media content to make a finished media product. Producers
How to disseminate Information? Stakeholder Pertains to the technical and symbolic ingredients or codes and conventions that media and information professionals may select ans use in an endeavors to speak ideas, information, and knowledge. Producers Languages MEDIA LANGUAGE Refers to the codes, conventions, formats, symbols, and narrative structure that indicate the meaning of media messages to an audience
How to disseminate Information? Stakeholder Producers Languages Systems of signs that create meaning Codes
How to disseminate Information? Stakeholder Producers Languages Systems of signs that create meaning Codes
How to disseminate Information? Stakeholder Producers Languages Three Types of Codes Technical Code are ways within which equipment is employed to inform the story (camera techniques, framing, depth, lighting and exposure, etc.) Codes
How to disseminate Information? Stakeholder Producers Languages Three Types of Codes 2. Symbolic Code Shows what’s beneath the surface of what we see (objects, visual communication, color, etc.) Codes
How to disseminate Information? Stakeholder Producers Languages Three Types of Codes 3 . Written Code P resent the use of language style and textual layout (headlines, caption, speech bubbles, language style, etc.) Codes
How to disseminate Information? Stakeholder Producers Languages Codes/Conventions CONVENTIONS are the widely accepted ways of building something. -ways of constructing form and informing meaning. -involve arrangements, combinations or sequences of a media forms’s structural and aesthetic components. -combines not only codes but evry other narrative device
How to disseminate Information? Stakeholder Producers Languages Codes/Conventions Messages/Information Messages- the data sent from a source to a receiver.
How to disseminate Information? Stakeholder Producers Languages Codes/Conventions Messages/Information The group of consumers for whom a media message was constructed further as anyone else who is exposed to the message. Audience
How to disseminate Information? Stakeholder Producers Languages Codes/Conventions Messages/Information Television on NETWORK are one of what we called media and information STAKEHOLDERS and ABS-CBN, ALL TV, GMA, TV5 are examples of PRODUCER of information . They are one who disseminates INFORMATION/ MESSAGES using the codes, conventions, and language of media to their respective AUDIENCE. Audience
ACTIVITY TIME
Look at the movie posters being flash and in your notebook, answer the questions that follow. 1. What codes and conventions were used in these movie posters to suggest the genre of the film? Specify which one is used for each. 2. How are the characters dressed up in the posters and their pose? 3. What color schemes were used in the poster? How do you interpret the colors found in each? 4. How are written codes used in each of these posters?