Misleading Advertisement And Their Impact On Consumers Trust.pptx
MohammadRasel46
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18 slides
Nov 25, 2022
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About This Presentation
misleading advertisements and their impacts
Size: 2.53 MB
Language: en
Added: Nov 25, 2022
Slides: 18 pages
Slide Content
Misleading Advertisement And Their Impact On Consumers Trust Level Presented By Team Matrix
Team Matrix Name ID Md Rasel 22202028 Farhana Akter 22202015 Shabiha Siddika 22202007 Samita Montaha Shitul 22202035 Munni Talukder 22202018 Sinthia Hassan 22202114 2
Contents of Slides 3 Advertisement and misleading advertisement. Types of misleading information. Examples of false advertising. Methods of misleading the consumers by manufacturers. Examples of misleading digital ads. Brands that misleads their consumers. Recommendations.
Advertisement 4 Advertisement play an important role in our everyday lives.They inform us about products and services in the market and greatly influence our purchasing decisions. Advertisements are a guaranteed methos of reaching an audience.
Misleading Advertisement Sometimes advertisements maybe inaccurate or misleading. Some illustrations may not match the offered services. Some products don’t have the benefits and qualifications they claim. 5
Types Of Misleading Information's Wrong Ingredients and low standard. Size of the product. Advertised prices may not include all fees. Some products are not beneficial. 6
Examples Of Misleading Information Buy one get one free. Warranty or Guarantee of a product. Manipulation of measurement units and standards. 7
Examples Of False Advertising Hidden fees Misusing the word free Misleading illustrations Changing the measurement units and standards Misuse of terms Inconsistent comparison And many more! 8
Methods Of Misleading The Consumers By Manufacturers Unfair contract terms, notably with respect to consumer compensation. Use customer data for purposes other than they were obtained for. Apply unfair fees, charges, and penalties on transactions. Place artificial restrictions on the time period during which customers can submit claims. 9
Examples Of Misleading Digital Ads Facebook Warning Winning a lottery without participating Winning iPhone randomly You have virus on your device! Online dating sites Games that makes money 10
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Brands That Misleads Their Consumers 12 Food Supplements Cosmetics Electronics Horlicks Glow and Lovely Infinix Complan Fair and Handsome Walton Boost Other Soap Brands Samsung
13 An Australian judge on Thursday, July 28, 2022, ordered Samsung to pay a 14 million Australian dollar ($9.8 million) in penalties for misleading advertising over how water-resistant some models of smartphones are. It never work like that Totally a false Information
14 People loosing their trust
Recommendations Need to pay close attention to lebels , reviews, charges and conditions before making a purchase. Demand more detailed explanation. They should provide proper compensation.(if needed) Consumers should report to the consumer protection agency. Authority should take necessary steps. Business should provide accurate information. 15
Conclusion After all of that we can see a lot of misleading advertisements in many platforms. Some well known brands are also doing the same things. Now it has become a major problem for consumers. Consumers should become more careful to buying the products after watching those misleading advertisements. 16