Mushroom Market Potential In India .pptx

Market Potential of Mushrooms in India.

Objective -
The primary goal of this study is to analyze the current market scenario of mushrooms in India and identify opportunities for growth in this sector. The presentation aims to provide insights into the production, trade, challenges, and key players in the industry.

Introduction-
Mushroom cultivation has a long history, beginning in China around 600 AD, spreading to Europe in the 17th century, and later to America in the 1900s. In India, it started in the 1960s in the Solan district of Himachal Pradesh, which is now known as the "Mushroom City of India." Mushrooms are classified into **medicinal, edible, and poisonous** varieties.

Importance of Mushrooms-
Mushrooms are highly nutritious and offer multiple health benefits:

-Rich in Nutrients : They are a good source of vitamin D, proteins, and essential minerals while being low in calories.

Diabetes Management : Oyster mushrooms help regulate blood sugar levels.

Sustainability : Mushrooms require fewer resources to grow, making them an eco-friendly food option.

Anti-Cancer Properties : Studies suggest that mushrooms contain compounds that may help in cancer prevention.

Varieties of Mushrooms-
The major varieties cultivated in India include:
White Button Mushroom (70%) – The most commonly grown variety.
Shiitake Mushroom (17%) – Gaining popularity due to its medicinal properties.
Oyster Mushroom (10%) – Easy to cultivate and rich in nutrients.
Others (13%) – Includes milky mushrooms, paddy straw mushrooms, etc.

Global Market Scenario-
The global mushroom market has seen significant growth in recent years. The market size grew from $61.33 billion in 2023 to $66.53 billion in 2024, at a CAGR of 8.5% . The demand for mushrooms is increasing due to their health benefits, culinary uses, and industrial applications.

National Production Trends
India has seen steady growth in mushroom production from 2018 to 2022. The top five mushroom-producing states in 2023-24 contributed significantly to the national output. The country is gradually increasing its production to meet domestic and export demands.

Trade Scenario
- In 2020 , India earned $8.65 million from mushroom exports.
- In 2022-23 , India exported 7,768 metric tons of fresh and processed mushrooms, generating ₹123.64 crore ($16.16 million) .
- This marked a 173.8% increase in volume and a 151.8% increase in value compared to 2021-22.
- The top export destinations for Indian mushrooms include China, the US, and Russia.

Challenges in Mushroom Trade-
The mushroom industry in India faces several challenges, including:
Limited Market Research: Lack of awareness about demand and supply trends.
Technological Gaps: Slow adoption of modern cultivation techniques.
Financial Constraints: High initial investment and difficulties in securing loans.
Quality Concerns: Poor-quality spawn and inconsistent farm-gate prices.

1. MARKET POTENTIAL OF MUSHROOM IN INDIA BY: GAURAV KUMAR PANDEY

2. TABLE OF CONTENTS VARIETIES OF MUSHROOM NATIONAL PRODUCTION TRADE SCENARIO GLOBAL & NATIONAL PLAYER IN MARKET 01 07 02 05 03 08 OBJECTIVE INTRODUCTION GLOBAL MARKET IMPORTANCE OF MUSHROOM CHALLENGES 04 06 STATE WISE PRODUCTION SUCCESS STORIES 09 10 11 12 MUSHROOM PRODUCT REFERENCES 13

3. OBJECTIVE To analyze the current mushroom market scenario in India. To identify growth opportunities in the mushroom industry. 01

4. INTRODUCTION 02 Mushroom cultivation began in Asia (China) around 600 AD, Europe (France) in the 17 th century & In America 1900s. In India, Started in 1960s in Solan District Himachal Pradesh. Solan is “ Mushroom city of India” Categorized into Medicinal, Edible & Poisonous.

5. IMPORTANCE OF MUSHROOMS IN HEALTH AND NUTRITION Rich Source of Nutrients . Vitamin D & proteins. Low in calories ,making healthy choice for all ages. Manages Diabetes. Oyster mushroom help regulate blood sugar levels. Sustainable and Accessible Nutrition. Potential Anti-Cancer Properties. 03

6. Varieties Of Mushroom White Button Shitake Oyster Others Like Milky mushroom, Paddy straw mushroom etc. 70% 17% 10% 13% 04

7. GLOBAL MUSHROOM MARKET Source: Research & Markets The mushroom market size has grown strongly in recent years. It will grow from $61.33 billion in 2023 to $66.53 billion in 2024 at a compound annual growth rate (CAGR) of 8.5%. 05

8. GLOBAL PRODUCTION Top Mushroom Producing Countries in World 2022 Country Production (000 MT) Share (%) China 45428.82 93.99 Japan 469.49 0.97 United States 318.6 0.66 India 280 0.58 Poland 256.8 0.53 Netherlands 235 0.49 Spain 167.03 0.35 Canada 139.09 0.29 Russia 128.7 0.27 France 101.8 0.21

9. NATIONAL PRODUCTION 06

10. PRODUCTION TREND IN INDIA DURING (2018 to 2022)

11. STATE-WISE PRODUCTION STATE 2017-18 2018-19 2019-20 2020-21 2021-22 2022-2023 2023-24 BIHAR 5.6 5.6 20.28 21.33 28 35.6 41.31 ODISHA 19.53 19.53 21.53 22.5 25 34.5 34.6 MAHARASHTRA 18.38 18.54 19 22 25.6 32.55 30.77 UTTARPRADESH 7.6 9.7 9.7 14 12.4 23.41 25.7 HARYANA 20.05 20.05 20.05 19.6 21.2 21.5 24.1 Source: https://eprajournals.com (000 MT) 07

12. (TOP 5 PRODUCER DURING 2023-24) Unemployed Employed 63% 37% STATE BIHAR ODISHA MAHARASHTRA UTTARPRADESH HARYANA 2023-24 41.31 34.6 30.77 25.7 24.1 ( in “000 tonne )

13. SHARE OF DIFFERENT SPECIES NATIONAL PRODUCTION

14. TRADE SCENARIO 2020, India earned a total of 8.65 Million USD from the export of Mushroom . India exported 7,768 metric tons of fresh and processed mushrooms in 2022-23 for Rs. 123.64 crore (US$16.16 million). According to mushroom export data of India, this resulted in a 173.8% increase in volume and a 151.8% increase in value over 2021-22. The global mushroom market has grown significantly, from $57.18 billion in 2022 to $62.44 billion in 2023. This robust market is expected to continue its upward trend, with an anticipated value of $90.88 billion by 2027, increasing at a 9.8% CAGR. Number of India Mushroom Exporters 2,968. from India. China is the world's largest mushroom consumer, followed by the US and Russia. It is the best export destination for mushroom exports 08

15. Mushroom Import Sources for India Mushroom Export Sources for India

16. SCHEMES AND SUBSIDIES OF MUSHROOM PRODUCTION ( APEDA ) (NHB) (DMI) (HMNH) (MOFPI) (SFAC) (Agricultural and Processed Food Products Export Development Authority) - Supports the export of mushrooms and helps farmers access international markets . Provides financial assistance for setting up mushroom farms and infrastructure. ( Small Farmers Agribusiness Consortium) - Focuses on supporting small farmers with loans and marketing help for their mushroom produce. (Directorate of Marketing and Inspection) - Helps with the marketing of mushrooms by ensuring quality standards and certifications. (Horticulture Mission for North East and Himalayan States) - Promotes mushroom cultivation in the northeastern and Himalayan regions of India with special subsidies. Offers schemes to develop value-added products like canned or processed mushrooms, encouraging entrepreneurship.

17. The National Bank for Agriculture and Rural Development (NABARD) supports mushroom cultivation by developing area schemes, creating bankable models, updating unit costs, and promoting initiatives under watershed development projects, facilitating off-farm employment Rastriya Krishi Vikas Yojna provides ₹80,000 for constructing mushroom houses and related equipment .

18. GLOBAL MAJOR PLAYERS IN THE MUSHROOM MARKET Scelta Mushrooms B.V. Monaghan Mushrooms Okechamp SA Greenyard CMP Mushrooms Costa Group Bonduelle Fresh Europe Drinkwater Mushrooms Ltd. Okechamp S.A. Shanghai Finc Bio-Tech Inc. 09

19. MUSHROOM EXPORTERS IN INDIA SK Agro Fresh Foods H.R Exports Madd Foods Aadhya Mushroom Farms Mukund Exports 8D exports Kirat Mushroom centre Veggie nation Kwality Foods Daily Mushrooms

20. Challenges in the Mushroom Imports and Export Market The primary challenges are the lack of market research on mushrooms, inability to implement new technologies, insufficient investment, uneven farm-gate prices and profit margins, low supply, and rising raw material costs, such as rice straw; the poor quality of mushroom spawn; and the risk of diseases.  Due to inaccurate market insights, traders need help finding accurate export and import data. It is advisable to obtain mushroom trade data from reputable trade platforms that provide the most updated information. One of the best market research websites is ExportImportdata.in, where you can obtain updated market insights for India and other global countries. 10

21. SUCCESS STORIES 11 The Inspiring Success Story of Shashi Bhushan Tiwari: Bihar's 'Mushroom Man' Shashi Bhushan Tiwari, from Muzaffarpur, Bihar, has risen against all odds to become a renowned entrepreneur, earning the title of 'Mushroom Man' and generating monthly revenues of ₹50-60 lakh through mushroom cultivation. Early Inspiration and Struggles Tiwari's journey began during his days at Delhi's Azadpur Mandi in 2000, where he worked and first encountered mushrooms. His curiosity about this unique food led him to visit farms in Haryana to learn more. After years of research and passion, he took his first steps toward mushroom farming in 2019, overcoming initial ridicule and skepticism from locals. Building the Venture Starting with six compartments in his farm, Tiwari gradually expanded to 20. Challenges like transportation issues and the perishable nature of mushrooms prompted him to establish a processing unit, extending the shelf life of his produce to two years and enabling online sales. Despite facing rejection from banks initially, he convinced the Bank of India of the project's feasibility, paving the way for financial support

22. Family Support and Determination Tiwari credits his wife for her unwavering support throughout his journey. Together, they managed the challenges of life, raising their children successfully—his daughter is now a doctor, and his son assists in the business. Remarkable Achievements From humble beginnings, including surviving on a ₹1200 monthly salary in Delhi and enduring nights without food, Tiwari has built an empire. Today, he produces and sells 1600-2200 kg of mushrooms daily, operates a processing unit, and lives a life of financial independence and comfort .

23. MUSHROOM PRODUCT Rajendra Pus Mushroom  Biscuit 38/- per 100gm. Rajendra Pusa Mushroom  Namkeen 50/- per 200 gm Rajendra Pusa Mushroom Mini Samosa 50/- per 200 gm Rajendra Pusa Mushroom Bhujia 50/- per 200 gm. Rajendra Pusa Mushrom   Pickle 80/- per 200 gm. 12

24. REFERENCES https://www.apeda.gov.in/ https://agriexchange.apeda.gov.in/Production/Indiacat/Index https://www.exportimportdata.in/blogs/global-mushroom-trade.aspx?form=MG0AV3 https://eprajournals.com https://www.etvbharat.com/en/!offbeat/from-sleeping-on-apple-boxes-to-becoming-millionaire-bihar-mushroom-man-scripts-success-story-enn24082101346 https://youtu.be/9LTHoZyttAw

25. THANK YOU! A PICTURE IS WORTH A THOUSAND WORDS