Nature scope of business communication ppt

Nature scope of business communication ppt
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1. N ature & S cope of B usiness C ommunication

2. Firstly we will discuss about What is Business Communication

3. Business communication is communication that promotes a product, service, marketing, or organization; relays information within a business; or functions as an official statement from a company.

4. cou l d b e i nt e nti o na l and It is a process. It is inevitable. Meaning based. Communication unintentional. Communication is systematic. A two-way traffic.

5. Communication is a social process. A dynamic process. Continuous process. Communication involves interaction and transaction. It is spiraling process.

6. It is contextual. Needs proper understanding. Leads achievement of the organizational objective. Dispels misunderstanding. It shares tho u ghts a n d ideas , which produce response. It is the life blood of the business .

7. The scope of communication includes: Information Sharing : t ar g et To transmit information from a source to individuals or groups. Information can be: - policies and rules Changes and development in the organization. Special rewards and awards. Settlements with the union. Major changes in the organization .

8. Feedback : Give feedback to employees on their achievements To the departments on their performance. Higher management on the fulfillment of goals. Control : Information is transmitted to ensure that plans are being carried out according to the original design. Communication helps to ensuring such control .

9. communication helps to Problem-Solving : In many cases solving problems. Many meetings are he l d betwee n the management and the unions on some issues to find solution. Alternative solutions may be held to solve a problem and evolve a consensus .

10. Influence : Information is power. One purpose of communication is to influence people . Group Building : Com m un ic at i on h e l ps i n buildi n g r e l ationship s . If communication breaks down the group may breakdown . Decision-Making : For arr i vin g at a decisi o n s e v eral ki n d s of communication are needed