Name –Parth Sharma
Roll No. -58
MBBS Batch 2023-24
AETCOM
ATTITUDE, ETHICS AND COMMUNICATION
PRINCIPLES OF HEALTH PROMOTION & EDUCATION
3
LEARNING OBJECTIVES
➢What is Health?
➢Definitions of
•Health Promotion
•Health Education
➢Principles of
•Health Promotion
•Health Education
4
WHAT IS HEALTH?
“ Health is a state of
complete physical, mental
and social well-being and
not merely the absence of
disease or infirmity. “
(World Health Organization)
5
HEALTH PROMOTION
WHAT
Health promotion is the
process of enabling
people to increase
control over, and to
improve, their health.
PURPOSE
to positively influence the
health behavior of
individuals and
communities as well as the
living and working
conditions that influence
their health.
6
?
PRINCIPLES
APPROACHES
7
A broad and positive health concept
Participation and involvement
Action and action competence
A settings perspective
Equity in health
HEALTH PROMOTION
Mediation
EnablementAdvocacy
HEALTH EDUCATION
8
Defined as a process that informs, motivates and
helps people adopt and maintain healthy practices and
lifestyles, advocates environmental changes as
needed to facilitate this goal and conducts
professional training and research to the same end
(National Conference on Preventive Medicine, USA)
PRINCIPLES OF HEALTH EDUCATION
9
Credibility Interest Participation
Motivation Comprehension Reinforcement
PRINCIPLES OF HEALTH EDUCATION
LEARNING BY
DOING
Chinese Proverb
I hear, I forget
I see, I remember
I do, I know.
KNOWN TO
UNKNOWN
Concrete to Abstract
Particular to General
Simple to Complex
Easy to More Difficult
SETTING AN
EXAMPLE
To explain the hazards
of smoking, one must
not smoke himself.
GOOD HUMAN
RELATIONS
Good relationship
goes hand in hand
with good
communication skills.
10
feedback
FEEDBACK
PRINCIPLES OF HEALTH EDUCATION
Discover issue
Analyze cause
Create options
Commit to action
Evaluate improvement
Improvement
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LIOGRAPHYEducational & Research Journals by:
•Dr. Shivashankar K. – Dept. of Public Health
Dentistry
•Dr. Md Moinuddin – Dept. of Comm. Med
•Moses Wanjohi – Community Health Nursing