Perception

6,537 views 16 slides Mar 14, 2014
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PRESENTATION ON PERCEPTION PRESENTING BY:- Bhupinder Gautam(007) Diksha Raghav(008) Rohit Saklani(009) Vikas Basist(011) Anant Pandey(013) Lakhvinder Singh(014) Anjali Bhatt(015) UNDER THE GUIDENCE OF Ms. Priyanka Aneja ma’am

PRESENTATION OUTLINE INTRODUCTION MEANING SIGNIFICANCE THE PROCESS PERCEPTUAL MECHANISM PERCEPTUAL SELECTIVITY PERCEPTUAL ORGANISATION PERCEPTUAL INTERPRETATION CHAR. OF THE PERCEIVER IMPLICATIONS FOR MGT. ERRORS & DISTORTION GUIDELINES FOR IMPROVING PERCEPTION

INTRODUCTION

MEANING The process of organizing and interpreting information, enabling us to recognize meaningful objects and events.

WHY WE STUDY PERCEPTION To better understand how people make attributions about events. We don’t see reality. We i nterpret what we see and call it reality. The attribution process guides our behaviour , regardless of the truth of the attribution.

THE PERCEPTION PROCESS

PERCEPTUAL MECHANISM When a person receives information,he tries to process it through the sub-processes of 1.Selection 2.Organisation 3.Interpretation

PERCEPTUAL SELECTIVITY There are 2 types of factors affecting to perceptual selection. Learning Internal External Needs and Desires Size Personality Intensity Experience Frequency Learning Status Contrast Movement Novelty and Familiarity

PERCEPTUAL ORGANISATION There are different ways by which people organise perceived inputs objects & events. 1.Figure and Ground 2.Perceptual Grouping

PERCEPTUAL INTERPRETATION Actually, Perception is said to have taken place only after the data have been interpreted. There are some more important factors contribute towards the interpretation of data. They are as follows. Perceptual set Attribution Stereotyping Halo effect Perpetual context Projection

CHARACTERISTICS OF THE PERCEIVER

IMPLICATIONS OF PERCEPTION FOR MANAGEMENT

PERCEPTUAL ERRORS & DISTORTION Stereotypes Halo Effect Projections Self serving Bias & Attribution Error Selective perception Impression Inference Performance Expectations Perceptual set

GUIDELINES FOR IMPROVING PERCEPTION 1.Perceive Oneself Accurately 2.Improve Self concept 3.Be Empathetic 4.Have Positive Attitude 5.Avoid Perceptual Distortion 6.Communicate Openly

CONCLUSION Perception refers to the manner in which a person experiences the world. & It is the process by which people organise, interpret and experience ideas and use stimulus materials in the environment so the satisfy their needs.

THANK YOU FOR YOUR ATTENTION
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