Phases of Cultural Domination

Phases of Cultural Domination

1. Phases of cultural domination

2. Cultural Domination it means culture over another other, by a deliberate policy or by economic or technological superiority. Cultural Domination can take the form of an active, formal policy or a general attitude. A metaphor of colonialism is employed: the cultural products of the first world "invade" the third-world and "conquer" local culture.[

3. Traditional Filipino indigenous psychology and culture Spanish colonization American colonization

4. The minority cultural communities fight for cultural autonomy and survival against the dominant mainstream culture

5. The handling of minority cultures is multi-ethnic societies like the United States of America can also analyzed on the basis of phases of cultural struggle and domination. Ironically, the thesis of cultural domination also applies to the experience of ethnic minorities in the Philippines

6. Six Phases of Cultural Domination

7. Denial and Withdrawal The outright denial of the existence and worth minority culture by a supposedly superior mainstream culture. The traditional indigenous culture are similarly treated by a conquering colonizer tasked with noble aim of wiping out ‘’PRIMITIVE CULTURE’’.

8. Destruction and desecration The outright destruction of elements of the indigenous culture is resorted to by the supposedly superior culture and even the Divine wish is invoked. The destruction of material culture, indigenous sacred grounds are disregarded in the name of progress, religion or science.

9. Denigration and Marginalization Elements of the culture which somehow survive every attempt at being suppressed or destroyed are systematically belittled or denigrated. The people themselves are marginalized and their roots and heritage maybe reluctantly recognized their indigenous values are certainly considered less than acceptable.

10. Redefinition and Token utilization The minority or indigenous culture is viewed as not absolutely needed but tolerated and consequently remolded into the image of the ‘’ superior culture ‘’

11. Transformation and Mainstreaming The dominant or mainstream system selectively utilized and takes advantage of theoretical, methodological and practical elements of the minority culture

12. Commercialization and Commodification Characterized by the commercialization of elements of the indigenous culture ironically implying a measure of recognition for the indigenous culture.

13. Denial and Withdrawal

14. The first phases of cultural domination, the colonizers outrighly reject the Very existence of what they perceive as an inferior culture. This can be seen readily in the case of the Philippine experience where foreign colonizers, from the Spaniards to the Americans refuse to recognize Or even outrighly deny the existence of

15. Suppressing the Indigenous Language The Philippines was allegedly at one time a nation without an indigenous national Language; Filipinos have thus formed a community w/out a national Language or at least w/ only national language(Gonzales)

16. In California and New York, denying the very existence of an indigenous Philippines national language is at the very core of of the cultural struggle. ‘’happens to have Filipino relatives’’ Denying any knowledge of the Filipino language, being ashamed of using any Filipino word.

17. By controlling the language of a people as in the case Of the Philippines where Americans imposed English as the medium of communication and instruction the American colonizers are better able to influence the values and beliefs of the Filipino people to suit American interests.

18. Primitive Games and Modern Sports The dominant culture of the colonizer denies the existence and value of all aspects of the culture. Sports have to be brought over by a ‘’superior’’ culture—hence the absurd claim that all that Filipinos have are sports borrowed from weterners like basketball,baseball and volleyball.

19. Thank you for listening

20. Submitted to: Prof. Agnes Montalbo Rizal Technological University