Presentacion Stanford Research Institute (SRI) - CORFO
clubdeinnovacion
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Sep 09, 2014
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About This Presentation
¿Cómo manejar la innovación en estos tiempos? ¿Cómo trabajar con las normativas vigentes para innovación y emprendimiento? Estas son algunas de las interrogantes que responde la presentación del Stanford Research Institute (SRI) realizada hace algunas semanas en las oficinas del Club de Innov...
Slide Content
© 2014 SRI International
Driving'Innova+on'in'a'Global'Economy'
Stephen'Ciesinski'
Vice'President'&'General'Manager,'SRI'Interna+onal'
August'14,'2014'
'
Driving'Innova+on'in'a'Global'Economy'
Stephen'Ciesinski'
Vice'President'&'General'Manager,'SRI'Interna+onal'
August'14,'2014'
'
© 2014 SRI International
Computer)mouse))
Address)reading)
Electronic)banking))
Low)cost))
solar8grade)silicon)) Cancer)drugs)
Color)film)
reproduc:on)
Natural)language)pla<orm)
HDTV)
SRI)Interna:onal)–)History)of)Con:nuous)Innova:on'
People&use&mul*ple&SRI&innova*ons&every&day'
1
st
)ARPA8Net)message))
Computer)mouse))
Address)reading)
Electronic)banking))
Low)cost))
solar8grade)silicon)) Cancer)drugs)
Color)film)
reproduc:on)
Natural)language)pla<orm)
HDTV)
SRI)Interna:onal)–)History)of)Con:nuous)Innova:on'
People&use&mul*ple&SRI&innova*ons&every&day'
1
st
)ARPA8Net)message))
© 2014 SRI International
SRI)8)Who)We)Are)
A&world7leading&independent&R&D&organiza*on&
• Founded'by'Stanford'in'1946'
– Located'in'heart'of'Silicon'Valley'
– NotNforNprofit'corpora+on'
– Independent'in'1970'
• 2,100'staff'members'
– 43%'with'advanced'degrees'
– More'than'20'loca+ons'worldwide'
• Consolidated'2013'revenue'~$550M'
• Expanding'Interna+onally'
SRI'headquarters,'Menlo'Park,'CA'
Sarnoff,'Princeton,'NJ'
SRI Washington, D.C. SRI State College, Pennsylvania SRI Tokyo, Japan SRI Harrisonburg, Virginia SRI St. Petersburg, Florida
SRI)8)Who)We)Are)
A&world7leading&independent&R&D&organiza*on&
• Founded'by'Stanford'in'1946'
– Located'in'heart'of'Silicon'Valley'
– NotNforNprofit'corpora+on'
– Independent'in'1970'
• 2,100'staff'members'
– 43%'with'advanced'degrees'
– More'than'20'loca+ons'worldwide'
• Consolidated'2013'revenue'~$550M'
• Expanding'Interna+onally'
SRI'headquarters,'Menlo'Park,'CA'
Sarnoff,'Princeton,'NJ'
SRI Washington, D.C. SRI State College, Pennsylvania SRI Tokyo, Japan SRI Harrisonburg, Virginia SRI St. Petersburg, Florida
© 2014 SRI International
Market'
Success'
SRI’s)Five)Disciplines)of)Innova:on)
Important)Customers)&)Markets)
High)Value)Crea:on)
Innova:on)Champions)
Innova:on)Teams)
Organiza:onal)Alignment)
Disciplines'are'mul+plica+ve'
Top)10)Business)
Book)of)the)Year!)
Market'
Success'
SRI’s)Five)Disciplines)of)Innova:on)
Important)Customers)&)Markets)
High)Value)Crea:on)
Innova:on)Champions)
Innova:on)Teams)
Organiza:onal)Alignment)
Disciplines'are'mul+plica+ve'
Top)10)Business)
Book)of)the)Year!)
© 2014 SRI International
Need)for)Applied)Research'
'
Fundamental))
Science)
Universi:es) Corpora:ons)
))Basic))
))Research)
)))Applied))
)))Research)
)))Product))
)))))Development)
)Produc:on)
Budget pressure Profit Demands
Need)for)Applied)Research'
'
Fundamental))
Science)
Universi:es) Corpora:ons)
))Basic))
))Research)
)))Applied))
)))Research)
)))Product))
)))))Development)
)Produc:on)
Budget pressure Profit Demands
© 2014 SRI International
The)Applied)Research)Gap)–)SRI’s)Unique)Role)
)
Fundamental))
Science)
Universi:es) SRI) Corpora:ons)
))Basic))
))Research)
)))Applied))
)))Research)
)))Product))
)))))Development)
)Produc:on)
Who'fills'this'gap?'
'
Innova+on'happens'“here”'
'
©'2012'SRI'Interna+onal''
The)Applied)Research)Gap)–)SRI’s)Unique)Role)
)
Fundamental))
Science)
Universi:es) SRI) Corpora:ons)
))Basic))
))Research)
)))Applied))
)))Research)
)))Product))
)))))Development)
)Produc:on)
Who'fills'this'gap?'
'
Innova+on'happens'“here”'
'
©'2012'SRI'Interna+onal''
© 2014 SRI International
SRI’s)Defini:on)of)Innova:on))
Ensure&everyone&is&working&toward&same&goal&
&
Innova:on:)
)
)
''
The'crea+on'and'delivery'of'new'
customer'value'in'the'marketplace'
with'a'sustainable'business'model'
SRI’s)Defini:on)of)Innova:on))
Ensure&everyone&is&working&toward&same&goal&
&
Innova:on:)
)
)
''
The'crea+on'and'delivery'of'new'
customer'value'in'the'marketplace'
with'a'sustainable'business'model'
© 2014 SRI International
• Net'jobs'gained'from'startups'(1977N2005):'+85)million)
• Net'jobs'gained'from'exis+ng'firms:'830)million)
Breakthrough)Innova:on)Leads)to)Job)Crea:on)
'(6,000,000)'
'(4,000,000)'
'(2,000,000)'
'N''''
'2,000,000''
'4,000,000''
'6,000,000''
1977' 1981' 1985' 1989' 1993' 1997' 2001' 2005'
New)USA)Jobs)by)Source)(197782005))
Net'Jobs'Gain'from'Startups'Net'Jobs'Gain'from'Exis+ng'firms'
Source:'Business'Dynamics'Sta+s+cs,'Tim'Kane'''
• Net'jobs'gained'from'startups'(1977N2005):'+85)million)
• Net'jobs'gained'from'exis+ng'firms:'830)million)
Breakthrough)Innova:on)Leads)to)Job)Crea:on)
'(6,000,000)'
'(4,000,000)'
'(2,000,000)'
'N''''
'2,000,000''
'4,000,000''
'6,000,000''
1977' 1981' 1985' 1989' 1993' 1997' 2001' 2005'
New)USA)Jobs)by)Source)(197782005))
Net'Jobs'Gain'from'Startups'Net'Jobs'Gain'from'Exis+ng'firms'
Source:'Business'Dynamics'Sta+s+cs,'Tim'Kane'''
© 2014 SRI International
Growing)Markets)
7)billion)people)now)
moving)to))
9)billion)people)in)2050)
Growing)Markets)
7)billion)people)now)
moving)to))
9)billion)people)in)2050)
© 2014 SRI International
How)we)Interact)with)our)World)is)Changing)
How)we)Interact)with)our)World)is)Changing)
© 2014 SRI International
Development''Introduc+on''Growth''Maturity''Decline''
Time'
Sales'Volume'
Product)Lifecycles)are)Gecng)Shorter!
Mul:ple)Reasons:)
• Faster'informa+on'flow'
• Faster'development'cycles'
• Worldwide'compe++on'
• Faster'logis+cs'
• Elevated'expecta+ons'
• Outsourcing'–'everywhere!'
Development''Introduc+on''Growth''Maturity''Decline''
Time'
Sales'Volume'
Product)Lifecycles)are)Gecng)Shorter!
Mul:ple)Reasons:)
• Faster'informa+on'flow'
• Faster'development'cycles'
• Worldwide'compe++on'
• Faster'logis+cs'
• Elevated'expecta+ons'
• Outsourcing'–'everywhere!'
© 2014 SRI International
• ENcommerce'will'double'in'next'5'years'
• Rise'of'same'day'delivery'requires'new'distribu+on'methods'
Example:)Logis:cs)is)a)Growing)Challenge)
Source: eMarketer Research
)$1.06))
)$1.25))
)$1.51))
)$1.77))
)$2.05))
)$2.36))
2012) 201) 2014) 2015) 2016) 2017)
B2C)ecommerce)Sales)(US$)Trillion))
• ENcommerce'will'double'in'next'5'years'
• Rise'of'same'day'delivery'requires'new'distribu+on'methods'
Example:)Logis:cs)is)a)Growing)Challenge)
Source: eMarketer Research
)$1.06))
)$1.25))
)$1.51))
)$1.77))
)$2.05))
)$2.36))
2012) 201) 2014) 2015) 2016) 2017)
B2C)ecommerce)Sales)(US$)Trillion))
© 2014 SRI International
0%
200%
400%
600%
800%
1984 1990 1996 2002 2008
Price)as)percent)of)Price)in)1984)
Example:)Educa:on)is)Being)Revolu:onized!
College tuition
All consumer items
Medical care
Gasoline
2014
100%
Source:'Bureau'of'Labor'Sta+s+cs'
0%
200%
400%
600%
800%
1984 1990 1996 2002 2008
Price)as)percent)of)Price)in)1984)
Example:)Educa:on)is)Being)Revolu:onized!
College tuition
All consumer items
Medical care
Gasoline
2014
100%
Source:'Bureau'of'Labor'Sta+s+cs'
© 2014 SRI International
Unlimited)Opportuni:es)
Digital'educa+on' Social'media'
Intelligent'services'Addi+ve'manufacturing'
Advanced'logis+cs'
Food'technology'
Unlimited)Opportuni:es)
Digital'educa+on' Social'media'
Intelligent'services'Addi+ve'manufacturing'
Advanced'logis+cs'
Food'technology'
© 2014 SRI International
Global)Innova:on)Economy)
World&of&abundance&7&unlimited&opportuni*es&
Rapid,&exponen*al&change&
Intense,&global&compe**on&
Driven&by&both&markets&and&technology&
Global)Innova:on)Economy)
World&of&abundance&7&unlimited&opportuni*es&
Rapid,&exponen*al&change&
Intense,&global&compe**on&
Driven&by&both&markets&and&technology&
© 2014 SRI International
What)Can)We)Learn)From)Silicon)Valley)
Any&Region&of&the&World&can&also&Achieve&Success&
San))
Francisco)
• Target'Big'Markets''
• Develop'and'Encourage'Talent'
• Build'Funding'Sources'
• Provide'Mentors'and'Coaches'
• Regulatory'framework'
• Grow'Major'R&D'Universi+es'
• Ins+ll'Entrepreneurial'culture'
• Large'companies'and'clusters''
• Meritocracy'='achievement'(not'$)'
Stanford
University
Sand Hill
Road
San)Jose)
What)Can)We)Learn)From)Silicon)Valley)
Any&Region&of&the&World&can&also&Achieve&Success&
San))
Francisco)
• Target'Big'Markets''
• Develop'and'Encourage'Talent'
• Build'Funding'Sources'
• Provide'Mentors'and'Coaches'
• Regulatory'framework'
• Grow'Major'R&D'Universi+es'
• Ins+ll'Entrepreneurial'culture'
• Large'companies'and'clusters''
• Meritocracy'='achievement'(not'$)'
Stanford
University
Sand Hill
Road
San)Jose)
© 2014 SRI International
Always)Ready)for)the)Next)Big)Thing!
1939' 2014)
1984)1976)1968)
Networking)Microprocessors) Internet)PCs)
1995)1947)
Semiconductors)
1939)
Electronics)
Other)major)industries)grown)in)Silicon)Valley:)Semiconductor'equipment,'voicemail,'
sooware'tools,'applica+on'sooware,'medical'equipment'and'devices,'clean'tech,'gaming,'
mobile'and'more'
Social)Networking)
2004)
Working)on)
Always)Ready)for)the)Next)Big)Thing!
1939' 2014)
1984)1976)1968)
Networking)Microprocessors) Internet)PCs)
1995)1947)
Semiconductors)
1939)
Electronics)
Other)major)industries)grown)in)Silicon)Valley:)Semiconductor'equipment,'voicemail,'
sooware'tools,'applica+on'sooware,'medical'equipment'and'devices,'clean'tech,'gaming,'
mobile'and'more'
Social)Networking)
2004)
Working)on)
© 2014 SRI International
Recrea:ng)Silicon)Valley)Exactly?)
BeGer&to&take&Key&Elements&and&Apply&to&your&Unique!Environment!
COUNTRIES)US)STATES)
Silicon'Bayou'(Louisiana)'
Silicon'Beach'(Santa'Barbara)'
Silicon'Forest'(Oregon)'
Silicon'Glacier'(Montana)'
Silicon'Hollow'(Tennessee)'
Silicon'Mesa'(New'Mexico)'
Silicon'River'(Missouri)'
Silicon'Swamp'(Florida)'
Silicon'Sandbar'(Cape'Cod)'
Silicorn)Valley)(Iowa))
BillyNcan'Valley'(Australia)'
Silicon'Forest'(Australia)'
Silicon)Ditch)(England))
Silicon'Fen'(England)'
Silicon'Spires'(England)'
Silicon'Glen'(Scotland)'
Silicon'Isle'(Ireland)'
Silicon'Plateau'(India)'
Silicon'Polder'(Netherlands)'
Silicon'Wadi'(Israel)'
Recrea:ng)Silicon)Valley)Exactly?)
BeGer&to&take&Key&Elements&and&Apply&to&your&Unique!Environment!
COUNTRIES)US)STATES)
Silicon'Bayou'(Louisiana)'
Silicon'Beach'(Santa'Barbara)'
Silicon'Forest'(Oregon)'
Silicon'Glacier'(Montana)'
Silicon'Hollow'(Tennessee)'
Silicon'Mesa'(New'Mexico)'
Silicon'River'(Missouri)'
Silicon'Swamp'(Florida)'
Silicon'Sandbar'(Cape'Cod)'
Silicorn)Valley)(Iowa))
BillyNcan'Valley'(Australia)'
Silicon'Forest'(Australia)'
Silicon)Ditch)(England))
Silicon'Fen'(England)'
Silicon'Spires'(England)'
Silicon'Glen'(Scotland)'
Silicon'Isle'(Ireland)'
Silicon'Plateau'(India)'
Silicon'Polder'(Netherlands)'
Silicon'Wadi'(Israel)'
© 2014 SRI International
Chile)is)at)a)Cri:cal)Juncture)
• 20'years'of'amazing'growth'
• Remains'dependent'on'resource'extrac+on'
• “Innova+on'is'the'main'trigger'of'long'term'economic'growth”''
Sources: WEF, The Economist, Brookings Institute
Chile)is)at)a)Cri:cal)Juncture)
• 20'years'of'amazing'growth'
• Remains'dependent'on'resource'extrac+on'
• “Innova+on'is'the'main'trigger'of'long'term'economic'growth”''
Sources: WEF, The Economist, Brookings Institute
© 2014 SRI International
Chile)8)At)a)“Crossroads”'
Transi*oning&from&an&‘efficiency7driven’&to&an&‘innova*on&driven’&economy'
'
Chile
Other Transition Economies
Singapore
Source:'World'Economic'Forum'
Chile)8)At)a)“Crossroads”'
Transi*oning&from&an&‘efficiency7driven’&to&an&‘innova*on&driven’&economy'
'
Chile
Other Transition Economies
Singapore
Source:'World'Economic'Forum'
© 2014 SRI International
• Established'and'improving'
ins+tu+ons''
• Management'talent'
• Entrepreneurial'philosophy'
• Increasing'interest'in'R&D'
• Developed'infrastructure'
• High'quality'of'living'
• Strong'government'support'for'
innova+on'
Chile)is)Taking)The)Right)Path)
• Established'and'improving'
ins+tu+ons''
• Management'talent'
• Entrepreneurial'philosophy'
• Increasing'interest'in'R&D'
• Developed'infrastructure'
• High'quality'of'living'
• Strong'government'support'for'
innova+on'
Chile)is)Taking)The)Right)Path)
© 2014 SRI International
CORFO)and)SRI’s)Go!to!Market!Compe::on)
• Iden+fy'promising'Chilean'inven+ons'&'entrepreneurs'
• Create'selfNsustaining'innova+on'ecosystem'
• Build'rela+onships'between'Silicon'Valley'and'Chile'
• Assist'entrepreneurs'taking'their'products'to'market''
'
CORFO)and)SRI’s)Go!to!Market!Compe::on)
• Iden+fy'promising'Chilean'inven+ons'&'entrepreneurs'
• Create'selfNsustaining'innova+on'ecosystem'
• Build'rela+onships'between'Silicon'Valley'and'Chile'
• Assist'entrepreneurs'taking'their'products'to'market''
'
© 2014 SRI International
Government)
Educa:on)
Ventures)&)
SMEs)
Established)
Industries)
23'
What)Does)the)Innova:on)Economy)Require?)'
Success&=&comprehensive&ac*on&plan&aimed&at&CREATING&VALUE&!&
New!!
Innova9on!!
Economy!
Government)
Educa:on)
Ventures)&)
SMEs)
Established)
Industries)
23'
What)Does)the)Innova:on)Economy)Require?)'
Success&=&comprehensive&ac*on&plan&aimed&at&CREATING&VALUE&!&
New!!
Innova9on!!
Economy!
© 2014 SRI International
• Compe++on'is's+ff'and'increasing'
• But'with'hard'work'and'strong'leadership,'Chile'can'leverage'
strengths'to'become'the'innova+on'hub'of'La+n'America'
Now)is)the)Time)for)Chile)8)SEIZE)THE)MOMENT)
24'
• Compe++on'is's+ff'and'increasing'
• But'with'hard'work'and'strong'leadership,'Chile'can'leverage'
strengths'to'become'the'innova+on'hub'of'La+n'America'
Now)is)the)Time)for)Chile)8)SEIZE)THE)MOMENT)
24'
© 2014 SRI International
Headquarters:&Silicon&Valley&
'
333'Ravenswood'Avenue'
Menlo'Park,'CA'94025N3493'
650.859.2000'
'
'
Washington,&D.C.&&
&
1100'Wilson'Blvd.,'Suite'2800'
Arlington,'VA'22209N3915'
703.524.2053'
'
'
Princeton,&New&Jersey&
&
201'Washington'Road'
Princeton,'NJ'08540'
609.734.2553'
'
Addi*onal&U.S.&and&&
interna*onal&loca*ons'
'
www.sri.com)
Robert S. Pearlstein
Executive Director,
International Business Development
SRI International
Email: [email protected]
Nathan Young
Business Development Representative
SRI International – Chile
Email: [email protected]
Headquarters:&Silicon&Valley&
'
333'Ravenswood'Avenue'
Menlo'Park,'CA'94025N3493'
650.859.2000'
'
'
Washington,&D.C.&&
&
1100'Wilson'Blvd.,'Suite'2800'
Arlington,'VA'22209N3915'
703.524.2053'
'
'
Princeton,&New&Jersey&
&
201'Washington'Road'
Princeton,'NJ'08540'
609.734.2553'
'
Addi*onal&U.S.&and&&
interna*onal&loca*ons'
'
www.sri.com)
Robert S. Pearlstein
Executive Director,
International Business Development
SRI International
Email: [email protected]
Nathan Young
Business Development Representative
SRI International – Chile
Email: [email protected]
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