BIZZABO
Buy a Feature
Prioritization method
Value vs. Cost/Risk
BIZZABO
BUY A FEATURE
BIZZABO
VALUE VS. COST/RISK
BIZZABO
Shift from
FEATURE VALUE
BIZZABO
!e
PRODUCT
MANAGER
BIZZABO
How PM prioritize his work plan
Customers Inputs
In-Company Inputs
Sales Customer Success Support Surveys
Other PM’s Management Marketing Data & Analytics
PM
BIZZABO
$X MRR
Y Active users.
Z actions made.
% of churn
COMPANY GOALS
BIZZABO
PRODUCT BUCKETS
40%
Improvements
15%
New Value
30%
Sales
Enablers
15%
Crazy
experiments
BIZZABO
Reduce Churn by X%
Increase average deal size
Customers Perceived KPI
PRODUCT KPI
BIZZABO
Workplan
is set by the
house
BIZZABO
Bucket 1 Bucket 2 Bucket 3
COMPANY GOALS
Goal 1Goal 2Goal 3Goal 4
Product KPI 3 Product KPI 4 Product KPI 2 Product KPI 1
Feature A
Feature B
Feature C Feature A
Feature D
Feature E
Feature F