Product summary Joker You get what you deserve presentation.pptx

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1. product product
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product
summary
summary
summary
summary
Update on the plan and progress
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2. Presentation title 2Agenda

Agenda agenda
Product overview
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The competition
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Go to market
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Executive plan
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Product Pricing
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Marketing Plan
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Product Launch Plan
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Industry Overview
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Competitive Analysis
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Product SWOT Analysis
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Product Pricing
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Marketing Plan
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Product Launch Plan
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Our Team
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Product Budget
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Up Next
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3. product
overview

4. Presentation title 4
Customer
profile
•Our target customer is Gen Z
•The customer is between the ages of 18-34
•Big users of social media

5. Presentation title 5
Value proposition
Product customer
Benefits Experience Features Wants Fears Needs
•Sync across
devices
•Include images
•Rich metadata
•Everything
everywhere
•Never forget
•External brain
•Remember
everything
•Simple
•Easy syncing
•Fast to use
•Remember
things
•Write things
down
•Save
information
•Losing things
•Locked into a
system
•Fast to enter
things
•Share notes
with people
•Single system

6. Presentation title 6
Product roadmap
Q1
2OYY
Financial
planning
commences
Q2
20YY
Beta
registration
opens to the
public
200 Subs
Initial
subscribers
Q3
20YY
Advertising
campaign
kicks off
Q4
20YY
MVC launches
on all markets
500 Subs
Final
subscribers

7. Presentation title 7
Strategic features1
Simple
Easy syncing
Fast to use2
Sync across devices
Include images
Rich metadata3
Fast to enter things
Share notes with
people
Single system

8. The competition The competition The competition The competition The competition The competition The competition The competition

9. Presentation title 9
Competitive
analysis
Our product Competitive research
•Our product is priced below that of
other companies on the market
•Simple and easy to use,
compared to the complex
equipment of the competitors
•Company A
Product is more expensive
•Companies B & C 
Product is expensive
and inconvenient to use

10. Presentation title 10PRODUCT
Product swot
analysisANALYSIS
Strengths
Opportunities
Weaknesses
Threats
The competition is dropping
the price of their product to
match ours
Our product hit the
market late, so we have to
catch up with other
companies
Affordability is the main
draw for our consumers to
our product
Our product is priced below
that of other companies
on the market

11. Go to
go to
go to
market
market
market
market

12. Presentation title 12
Product pricing
Customer value-
based pricing
Competition
based pricing
Cost-based
pricing
Weak Medium Strong
Price realization
Price orientation
Company A Company D
Company B
Company C Our product

13. Presentation title 13
Marketing
plan
Price Product Place Promotion
Budget flexible for social
marketing
Ad directing customers to
our product
Popular social media
companies
Promotion will run for two
weeks

14. Presentation title 14
Pre-roll out
Roll out product
to local region
Pre-release
Product public
release
Feedback
Gather feedback and
fix bugs
Announce
Public preview and
announcement
Launch
General product
release
Product launch plan

15. executive plan Executive
plan

16. Presentation title 16
Our team
MIRJAM
NILSSON
President
AUGUST
BERGQVIST
VP Finance
MIRA
KARLSSON
Accounting
ANGELICA
ASTROM
VP Technology
APRIL
HANSSON
Help Desk
JENS
MARTENSSON
Project Manager
ALLAN
MATTSSON
VP Operations
KALLE
PERSSON
Facilities
FLORA
BERGGREN
VP Marketing
JENS
MARTENSSON
Project Manager
MIRA
KARLSSON
Accounting
FLORA
BERGGREN
VP Production
VICTORIA
PERSSON
Production Manager
IAN
HANSSON
VP Transportation
ANGELICA
HANSSON
Dispatch
VICTORIA
LINDQVIST
Executive Assistant

17. Presentation title 17
Product budget
Column A Column B Column C Column D Column E Column F
Q1 10 100 50 10 $6,750 $1,013
Q2 50 500 60 500 $33,750 $5,063
Q3 200 2000 100 5000 $135,000 $20,250
Q4 400 4000 120 50,000 $270,000 $40,500

18. Presentation title 18
Up next1
Business
management
opportunity sizing2
Product positioning
in-market user testing3
Media outreach
lead optimization

19. Thank thank Thank You You You you Mirjam Nilsson
​
206-555-0146
[email protected]
www.contoso.com
Thank
you