Recent Trends in Business Communication.pptx

Recent Trends in Business Communication.pptx

1. Recent Trends in Business Communication Prepared by Dr K.Arun vidya

2. Recent Trends in Business Communication Internet-Email, Websites Social Media Network ( Twitter,Facebook,LinkedIn , YouTube,WatsApp ), GoogleDoc , GoogleForm , Google Sheet, Google Slide, Google classroom,online conference, video conferencing, meeting through Zoom App, Google meet App, cisco webex meeting App

3. Recent Trends in Business Communication The technological advancement introduced in the field of communication have brought in revolutionary changes in the way business communication is being carried out. With this, the barrier of space and time have totally been eliminated. For eg : A few years ago, it used to take some days to communicate through a letter, but the commencement of e-mail facility has made written communication as instant process. The world has come closer and is now possible to communicate with any one situated at any corner of the world with speed and ease.

4. Email Electronic mail involves sending messages through an electronic communication network or telecommunication links. When two computer terminals, however distant from each other, are connected on network, it is possible to send message is typed on a computer screen at one end, and is conveyed to the other end through the electronic impulses.

5. Advantages of using email Email can increase efficiency, productivity and business readiness. Using email in business is: No paper is required. Messages can be created directly on the computer and added on firm files, CD, and floppies. Email messages are supposed to highly confidential and secure. Email messages can be stored for future references. When both the sender and receiver are simultaneously sitting at their computer terminal, clarifications can be sought and offered. Email messages can be sent to large number of people.

6. Email remains an informal channel of communication due to potential anonymity. Excessive use and flooding of unwanted messages is a major drawback. Secrecy may be lost unless one is private while using email. The message cannot work until the receiver is able to open his email account

7. Video Conferencing A video conference is a virtual meeting between people seated in different cities or countries. It is conducted through television display and broad-band internet connections. The participants can see and hear each other and talk to each other. A number of telephone and video systems are connected to one another through satellite network. A video conference combines audio and video media and is an inter-active two way communication.

8. Advantages Saves time and resources – the only way different offices could communicate effectively was by having meetings together, which required the employees to travel a lot . video conferencing tools save a lot of time and resources for the company . Increases productivity of the employees- By using the services of video conferencing companies, most businesses are not only improving their overall internal communication but are also increasing the productivity of each employee in the organization.

9. It has a lot of intangible benefits too- intangible benefits for any organization such as a strong sense of community due to the personal face-to-face conversation instead of only hearing the voice of the person they’re communicating with.

10. Disadvantages It still lacks the personal touch of face-to-face communication  Even the best systems can suffer from technical problems It has a high initial cost 

11. Understanding the cultural effects of communication A learned system of thoughts and behaviour that belongs to c lassify relatively large group of people. The composite of shared belief, values and practices. Culture can influence how we communicate verbally via the words, phrases, metaphors, and culture-specific slang between two or more people . Cultural differences influence the way people communicate across different cultures. The major cultural differences that affect intercultural communication are in verbal and non-verbal communication.

12. Intercultural communication is a communication process in which people from different cultures try to understand what others from different cultures try to communicate and what their messages mean. In a tourism context, hosts want to understand the tourists’ needs and deliver a product tourists want, and tourists want to communicate their needs to hosts to receive the product they want.

13. C ultural aspects affect communication Beliefs:  One’s culture informs one’s beliefs, which are the things accepted as being true. Communicating with people who share your beliefs is easier than exchanging information with those who believe in significantly dissimilar things. Habits :  The customary things people do are regulated by their cultural beliefs and behavioral norms. While these habits are dynamic and adaptable in high-performance societies, they are less so in low-performance societies. Behavioral norms:  Each culture includes norms of behavior. As these shared standards of socially accepted conduct drive how people behave, irrational norms can be extremely difficult to address via communication. Freedom :  Individual freedom differs across cultures. This is because the beliefs, habits, and norms of behavior that comprise a culture directly affect the freedom of those within it. While less developed cultures normalize restricting the freedom of people, developed alternatives protect individual freedom. As you communicate with others, their freedom, or lack thereof, will affect how your information is interpreted, understood, and addressed. Clothing :  In a culture, the beliefs, habits, and behavioral norms of people support a dress code. In cohesive, healthy cultures, there is less interest in enforcing this standard, provided outliers avoid choosing clothing that attacks core cultural beliefs and norms. Technology : Some cultures, such as European cultures, are comfortable with using computer technologies for all their work-based communications. In contrast, others prefer in-person interactions. Happiness :  As cultural characteristics include the shared beliefs, behavioral norms, and habits of a specific social group, they directly impact the happiness of the people within it. Autonomy :  Respecting the personal autonomy of another, which relates to their right to govern themselves and enjoy their inalienable rights, is a core belief and behavioral norm among strong cultures.

14. Difficulties in intercultural communication The difficulties in intercultural communication are caused by cultural differences. Cultural differences often cause misunderstanding. Verbal signals Interaction style Non-verbal signals Values Relationship patterns Time orientation Conversation style Context orientation