roleofinternetinbusiness.pdf lesson guide

Lesson guide

1. Role Of Internet In Business

2. Some Basic Question & Answer on this Topic:
Whatisinternet:TheInternetistheglobalsystemof
interconnectedcomputernetworksthatusetheInternet
protocolsuitetolinkbillionsofdevicesworldwide.
Whatisbusiness:Theactivityofmaking,buying,or
sellinggoodsorprovidingservicesinexchangefor
moneyiscalledBusiness.
Basicallytoday’swholeworldisdependingonthe
internet.FromHometoSchool,RoadToPlayground,
RestaurantToBusinessOfficeeverywhereinternetis
usingasacorefunction.

3. How Do Businesses Use the Internet?
More than 1.8 billion people worldwide use the Internet in some way, shape or form their
business. There are may ways to use Internet in Business.
1.Buy and Sell.
2.Research Competition.
3.Checking Customer Interest.
4.Advertising.
5.Online Shopping.
6.Online Services.
7.Online Banking.

4. 1.BuyandSell:
OneofthebasicusesoftheInternetfor
businessesistosellproductsandservices.
BusinessescreateE-commercewebsitesto
sellanythingfromcellphonecontractstobooks
andCDs.
2.ResearchCompetition:
SomebusinessesusetheInternettoresearch
competitors.Forinstance,Hoovers.comallows
searchesfordetailedinformationon
businessesacrossthecountry.AnInternet
searchonacompetingcompanyresultsin
articlesandnewsstoriesaboutthecompetition
thatmayhelpabusinessownerpreparefor
changesintheindustry.

5. 3.CheckingCustomerInterest:
BusinessownersusetheInternettomonitorcustomerpurchasingtrendsandinterests.To
discoverwhateverydaypeoplethinkaboutaparticularproductorservice,businessowners
canvisitonlinesocialnetworkingsitesandmessageboards.Takinginthisfeedbackhelps
businessownersmaketheirproductsbetter.Forexample,caraccessorybusinessescan
visitcarforumstofindoutwhatcarenthusiastswant.Abusinessownercanalsousethe
Internettoconnectandcommunicatewithhiscustomersthroughthesesamewebsites.
4.Advertising:
BusinessesalsousetheInternettofindnewcustomersthroughonlineadvertising.Offering
textandbanneradsonwebsitesaswellasinformationalpieces,theInternetallows
advertiserstoreachpotentialcustomersquicklyandefficiently.Pay-perclickadvertisements
aredistributedonInternetsearchenginesandwebsites,allowingbusinessownerstoreach
potentialcustomersusingsearchtermsrelatedtotheirbusiness.

6. 5.OnlineShopping:
Itisaformofelectroniccommercewhich
allows consumers to directly
buygoodsorservicesfromasellerover
theInternetusingawebbrowser.Consumers
findaproductofinterestbyvisitingthe
websiteoftheretailerdirectlyorbysearching
amongalternativevendorsusingashopping
searchengine,whichdisplaysthesame
product'savailabilityandpricingatdifferente-
retailers.Asof2016,customerscanshop
onlineusingarangeofdifferentcomputers
and devices, including desktop
computers, laptops, tablet
computersandsmartphones.

7. 6.OnlineServices:
AcommercialservicethatprovidesaccesstoservicessuchastheInternet,e-mail,news,
etc.Anonlineserviceprovidermaybealocal,international,orglobalcompanywho
specializesinonlineservicesorallowsyoutoconnecttoonlineservicesthroughtheir
network.

8. 7.Onlinebanking:
Itisalsoknownasinternetbanking,e-bankingorvirtualbanking,isanelectronic
paymentsystemthatenablescustomersofabankorotherfinancialinstitutionto
conductarangeoffinancialtransactionsthroughthefinancialinstitution'swebsite.The
onlinebankingsystemwilltypicallyconnecttoorbepartofthecorebankingsystem
operatedbyabankandisincontrasttobranchbankingwhichwasthetraditionalway
customersaccessedbankingservices.

9. Current Uses of the Internet In Business:
1.SharingCompanyInformation:
Commercialcompaniesarenowusing
theInternetformanypurposes.Oneof
thefirstwaysthatcommercialcompanies
usedtheInternetwastoshare
informationwiththeiremployees.Thereis
alsosomeinformationwhichisprivate
andaccessisrestricted,onlycompany
employeescangetaccesstothis.
2.ProductInformation:
Somecompaniesuseinternetto
sharetheinformationoftheir
product.theirsharetheirproduct
informationonaWebpage.
Someexamplesare:BSRM,City
Group,Aarong.Theinternet
providesaneasyandefficient
wayforcompaniestodistribute
productinformationtotheir
currentandpotentialcustomers.

10. 3.CountryInvestmentInformation:
IfanyoneisThinkingaboutinvestingina
particularcountry?Informationon
countriescanbefoundonline.For
example,theycheckoutthegraphical
information(GDP,inflation,directforeign
investment,etc.)
4.BuyingStocks:
Stockmarketisverymuchdependable
ontheinternet.Peoplebuyorsellstocks
(Share)onlinebyusinginternet.They
cananalyzemarketonline,canobserve
market.
5.onlinebookingsystems:
AnInternetbookingengine(IBE)isan
applicationwhichhelpsthetraveland
tourismindustrysupportreservation
throughtheInternet.Ithelpsconsumersto
bookflights,hotels,holidaypackages,
insuranceandotherservicesonline.This
isamuchneededapplicationforthe
aviationindustryasithasbecomeoneof
thefastestgrowingsaleschannels.

11. Internet In Bangladeshi Business:
Bangladeshisoneofthelargemarketintheworldas
populationbutthepeoplesarenotwellenoughfor
onlinemarketyet.Since1970to2000canbesaid
thatBangladeshwasalmostinthedarkestine-
Commercebusiness.Thepeoplesevennever
imaginefore-Commerce.Theyjustworkincomputer
forassignmentforschool,collegesanduniversityor
canbeusedinprivateorganizationorgovernment.
Butitwasveryrareinthegovernmentproject.

12. ***This is very exciting that the private universities are also giving free laptop toevery
student and forcing them to jump and learn many things from online. This is alsonice to
see that they are doing online business and putting many things on their sites and selling
them easily.
IfwegothesitesofBikroy.comorekhanei.comor
theapnardeal.comthemostsuccessfule-
CommercebusinessatpresentinBangladesh
thenyoucanfeelsthescentsofthee-Commerce
booming.TheyarealsothepioneerofClassified
AdsiteofBangladeshNowadayspeoplesare
readingnewspaperinonlineandtheydothe
businessinthenewspapersitealso.Wecanalso
finddifferentadvertisementforbusinessinthe
Facebookortwitter.Sothatpeoplecaneasilysee
themandgettingtheirshoppingonline.

13. Internet Banking In Bangladesh:
internetbanking,alsoknownasOnline
banking,e-bankingorvirtualbanking,
isanelectronicpaymentsystemthat
enablescustomersofabankorother
financialinstitutiontoconductarange
offinancialtransactionsthroughthe
financialinstitution'swebsite.In
Bangladeshalmostallofthebanksare
offeringInternetBankingservicelike
BankAsia,BRACBankArab
BangladeshBankLtd.HSBC,SCB
etc.Itsbecomingverypopularnowa
days.

14. Thank You