Shop branding

DiwakarSilwal 867 views 10 slides Oct 24, 2016
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About This Presentation

Shop branding by Diwakar Silwal


Slide Content

Shop BRANDING
By DiwkarSilwal
[email protected]

Branding
Brandingis a marketing strategy that involves
creating a differentiated name and image often
using a logo and tag line in order to establish a
presence in the consumer's mind and attract and
keep customers.

Outlet Branding ideas
Board
Painting

Display
Shop Gate

Pops materials

WhyBranding
Brand recognition
Which a consumer can correctly identify a particular product or service just by
viewing the product or service's logo, tag line, packaging or advertising campaign.

Brand recall
Brand Recall is the extent to which a brand name is recalled as a member of a
brand, product or service class, as distinct from brand recognition.

Brand Dominance
The height of brand awareness level, the brands dominance the mind and pops up
as first when ever applicable.

Creating Awareness
The strongest brand are managed not for general awareness, but for strategic
awareness. It is one thing to be remembered; it is quite another to be remember for
the right reasons.

Thank You!!