Simply fresh

#simplyfresh

1. ST.XAVIER’S PG COLLEGE Gopanpally,(V), Serilingampally (M), RR district.- Business personality presentation BY YELLAMGARI SHRAVANI

2. About FOUNDERS SACHIN DARBARWAR SHWETA DARBARWAR

3. The origins of Simplyfresh go back to a time when two Australia-based Software Engineers working with a group upon an idea. Sachin Darbarwar and Shweta Darbarwar are the Founders of Simplyfresh who come from an IT background with a strong understanding of the technology processes associated with farming techniques. Prior to founding Simplyfresh , Sachin and his wife, also co-founder Shweta, were based out of Australia studying the DNA of plants, i.e , plant-profiling and R&D. About FOUNDERS

4. Company Name SIMPLY FRESH PRIVATE LIMITED Authorised Capital ₹9,650,000 Paid up capital ₹655,540 operating revenues range INR 1 cr - 100 cr   Company Category Company limited by Shares Company Sub Category Non-govt company Class of Company Private Date of Incorporation 17 October 2013 The registered office of Simply Fresh  Hyderabad, Telangana. INDUSTRY* Agriculture and Allied Activities ABOUT COMPANY

5. It all began in 2013 at Shamirpet in a 9-acre farm that catered to Retail and Horeca segments in local markets. In 2014, Simplyfresh commenced its export operations. It’s then that the team realised the demand for such products and the need for safe and traceable agricultural produce. In 2018, the company raised close to USD 30 million through private equity investors. Soon after, Simplyfresh expanded its farming with a 150-acre facility in Arjunpatla , Siddipet . Simplyfresh was started with the aim of making available nutritious food that’s free of chemicals and pesticides. Using soil-less farming technology, Their farms present inventory readiness, consistent quality and freshness of produce. ABOUT SIMPLY FRESH

6. Sachin and Shwetha , Darbarwar of  Simply Fresh  have been cultivating exotic flowers, vegetables, fruits and leaves through hydroponic farming now the sole suppliers of all salad leaves, exotic berries, salad veggies, and edible flowers to almost all leading star hotels in Bengaluru, Chennai, Hyderabad and Mumbai. About SIMPLY FRESH

7. Simplyfresh uses farming technology based on AI, Climate Engineering and Hydroponics . Rain-harvested water is stored in a man-made lake on the farm and its capacity suffices irrigation utility for up to 6 months . All of this means, consumption of only 1/10th of the electricity and water than that required by traditional farming practices. Moreover , the greenhouses at Simplyfresh farms do not use coolants, air-conditioners or chemical-based cooling systems. They work with simple evaporative cooling technology that creates an environment that’s cooler inside. The elevated roof, completely retractable structures, UV shields and airways regulate the climate inside. All this is made possible owing to continued practice of intrinsic R&D. USE OF THECHONOLOGY

8. FRESH PRODUCE

9. Simplyfresh grows over 60 varieties of medicinal plants. That’s how Simplyfresh meets the needs of a wide range of industries for their applications, improving lives in several ways. MEDICINAL PLANTS

10. Every Simplyfresh pack of produce is traceable to its origin through an assigned QR Code on the pack. With a scan of the QR Code, you can witness a timeline of its journey from when the seed was sown, to how it was nurtured throughout it’s growth cycle, to who packed it for you. You know exactly what you eat. TRACE YOUR FOOD

11. SIMPLY FRESH BRANCHES SIMPLYFRESH FARM @SHAMIRPET 9 acres farm 4 acres of greenhouses 140+ crops Climate controlled greenhouses with retractable roofs Soil-less irrigation SIMPLYFRESH FARM @SIDDIPET 150 acres farm 22 acres of fully automated greenhouses European standards processing unit Advanced R&D labs Exclusive Tissue culture Lab Automated nursery

12. SIMPLY FRESH SERVICES

13. THANK YOU