Snippies Captures the Unforgettable_ NYC Video Production Firm Reveals the Alchemy Behind Authentic Brand Stories.pdf

What's the secret ingredient that transforms a simple case study into an unforgettable brand story? For businesses in New York and beyond, the answer lies in a process closer to documentary filmmaking than traditional marketing.

In this exclusive document, Snippies, a leading NYC video production firm, pulls back the curtain on their unique methodology. Discover the "alchemy" they use to help brands forge genuine connections with their audience. You'll learn:

The key difference between a promotional video and an authentic brand narrative.

The strategic process for uncovering the compelling human stories at the heart of a business.

Practical insights on how authentic storytelling drives customer loyalty and brand value.

If you're a marketer, founder, or creator looking to move beyond generic content and capture the true essence of your brand, this is your essential guide. Download now and learn the craft of unforgettable storytelling.

1. Snippies Captures the Unforgettable: NYC Video Production Firm Reveals the Alchemy
Behind Authentic Brand Stories


–Snippies, a video production company widely trusted by NYC clients and global brands alike,
today revealed the creative spark behind storytelling that outlasts trends. Having produced over
10,000 videos for brands large and small — including Fortune 500 companies — Snippies
emphasizes that the strongest creative emerges when a planned shoot becomes something
alchemical in execution.

2. “There’s a certain alchemy that happens on set,” says Tom DiCerbo, Managing Partner of
Snippies. “You can walk in with the best lights and cameras, but the true magic happens when
the team’s energy clicks and the talent hits a groove. In that space, the story you didn’t expect
reveals itself.”
That philosophy shone through in a recent collaboration with Antoni Porowski for Better Than
Bouillon. While the creative brief was clear and ambitious, the most powerful footage emerged
when the set environment allowed authenticity to unfold. That spontaneous energy reflected
what Snippies describes as the hallmark of their craft — turning direction into discovery.
“Great production appears effortless,” Tom adds, “but making it feel that way demands care,
patience, and a team fluent in turning the ordinary into unforgettable. It’s this commitment that
allows us to deliver consistent impact — whether in NYC or in any of 150+ global markets.”

Snippies offers full-spectrum video production services — from testimonial and consumer insight
videos to commercial shoots — and supports clients across 150+ cities worldwide. Their
approach combines local crews, creative strategy, and production leadership to bring stories to
life with clarity and integrity.
About Snippies
Headquartered in New York City, Snippies supports clients globally across 150+ markets. Since
2001, it has produced over 10,000 videos, serving startups, major brands, and research
organizations. Snippies specializes in narrative-driven content like interviews, case studies, and
consumer insight films, all designed to drive long-term impact.
Medica Contact
Dominic Fleshman, Senior Producer
212-594-9500
[email protected]
Website: snippies.com