Special techniques of Medplus

I give a brief applying techniques of Medplus which are attracted by Customers

1. MEDPLUS By D.Paramesh

2. Overview 2 nd largest pharmacy chain in India 1439 stores across 150 cities and towns It sell Prescription and OTC medicines FMCG products Vitamins and Nutrition Opticals Medplus have more than 10,000 employees Website:- www.medplusindia.com

3. HISTORY Medplus founded in 2006 by Dr. Madhukar Gangadi. Initially operating under the name of Aushadhi brand,, later it was rebranded as Medplus after opening 48 stores. The company's first store was launched at Tilak Nagar, Hyderabad.

4. Founder Dr. Madhukar Gangadi

5. Vision:- To be the 1 st choice of customers for their health and wellness needs and by consistently understanding and exceeding their expectations. mission:- To revolutionize healthcare delivery in India.

6. Subsidiaries:- MedPlusMart.com MedPlusLab.com MedPlusLens.com MedPlusIndia.com

7. SWOT Analysis Strengths :- Quality Brand value Huge market High revenue WEAKNESS :- Future cost structure

8. Opportunities :- Threats :- Huge Demand Global Market New products and services Growing Economy Heavy competition

9. Products:- Prescription Medicines OTC & Health care products Nutrition & Personal care FMCG Product Lens Lab services

10. Distribution:- Omni- Channel access Good delivery Customer Centricity

11. Special Techniques:- 15% Discount

12. Flexi Rewards:-

13. Medplus Opticians:-

14. Get a Frame free:-

15. Competitors:-

16. Conclusion:- Medplus improves its position in market day by day Medplus is in 2 nd largest pharmacy chain in India To gain 1 st position Medplus has to increase their number of stores in India

17. References:- https://en.wikipedia.org/wiki/MedPlus www.medplusindia.com