How can we increase the farmer's income and increase food quality as well?
startups idea, startup India, business ideas
Size: 8.92 MB
Language: en
Added: Nov 02, 2019
Slides: 15 pages
Slide Content
Startup on organic farming Aniket Raj,Tezpur University
Problems 03 IMPACTS HEALTH Negative Impacts on human due to use of toxic materials in farming. Most common Diseases due to Pesticides. Birth Defects, Cancer, Asthma, Diabetes, Allergies & More IMPACTS ON WATER, SOIL AND AIR Soil microorganisms and earthworms are poisoned. Loss of soil fertility and soil pollution. IMPACTS ON ECONOMY Harmful chemicals In food causes illness resulting in loss of man-work. PROBLEMS FACED BY INDIAN FARMERS Financial Problems (Low incomes of farmers) Lack of access to information. No access to good quality of seeds. Lack of mechanization. Agricultural Marketing & Market related issues. PROBLEMS FACED BY THE PEOPLE DUE TO SYNTHETIC FERTILIZERS IN PRODUCTION & PROBLEMS FACED BY INDIAN FARMER
Chemical Free food (Organic Products) 01 Fresh food 02 Best Price 03 Easy and Constant Availability 04 Market Requirements Varieties in Products 05 Fruits, vegetables, mushrooms, grains, nuts, seeds, Dairy products, eggs, meats, honey ,etc. Quality organic products at affordable price. Should be available in market & option of home delivery.
Plan FARMERS RAW MATERIALS PRODUCT MARKET Receiving Raw Materials from farmers Production From stores to market place Offline Shopping Meeting with farmers & training procedure Meeting Product Ready Processing and Packaging ECOMMERCE Home delivery option Online Shopping CUSTOMERS Feedback Our Company
SWOT Analysis Startup Costs, Nill market reputation(New Business). Weaknesses Reasonable Price, Wide Variety of organic products, Quality products, Unique & Innovative production methods. Strengths Climate Change, Pollution, Turning down of Economy. Threats Job opportunities, Income growth of farmers (They won’t have to think about the market. They will get proper cost for their farming) Opportunities S W O T STRENGTHS WEAKNESS OPPORTUNITIES THREATS SWOT
Organic food at every door and on every plate. VISION Keep our consumers healthy. VALUES To switch the people’s food toward organic food & to increase the income of farmer. MISSION To be among the frontline producers and take lead in the organic production sector. VISION VALUES VALUES VALUES MISSION Goals & Objectives
MEET THE TEAM Souhardya Das R&D MANAGER Aniket Raj MARKETING MANAGER Satish Tiwari CEO/FOUNDER Pawan Kumar SALES MANAGER Manish Kumar GENERAL MANAGER
MEET THE TEAM Abhishek Kumar PRODUCTION MANAGER Bihung Muchahary TECHNICAL MANAGER Sanjay Barman HR MANAGER Ashutosh Tiwari FINANCIAL MANAGER Diwakar Kumar ADMINISTRATION MANAGER
Research Development & Training Research Research about the efficient production method, latest techniques, technologies & about weather. Development Development of hybrid varieties, improvisation of the quality of nutrition in products, Selection of best breed of seeds. Training Training, motivating & equipping Farmers with best seeds, modest methods & technologies of organic farming. Passing timely information about Climate forecast, Weather Forecast.
Production ,Processing & Packaging Packaging & Labelling Raw Material Processing Product Product Development Process Raw Material Processing Washing Drying Separation Etc. Packaging & Labelling Packaging shape, size, material used Information about Ingredients, Instructions & uses.
Selling Direct To Consumers Selling Through Retailers Selling Through Wholesalers Wholesaler Retailer Retailer Consumer Sales Warehouse Through Ecommerce, Online Sites.
Places Audiences Marketing Primary Marketing objective: To sell at least 500 Products in 1 st month Ads in Pamphlet & Newspapers Outdoor Ads Hoardings Banners Online Ads Social media Google Ads Ads in TV, Radio & Theaters Sponsorship Advertising Apartments Gyms Restaurants Parks Best Places to advertise our product (Target Market) Hospitals PRIMARY SECONDARY
Finance Sources 02 Bank loan 01 Founder Finance Retained Profit Friend & families Credit Cards Internal Sources 04 Government grants & subsidies 03 Raising money from a large number of people Crowd Funding 05 Exchange of Equity stack Angel Investor
Risk Analysis Service Risk What if people like our product & services or not ? Minimum Viable Plan, to check and take feedback Improve the service Financial Risk Risk of Paying Back the borrowed money ? Interest might be high Overspending