Stryve's Capabilities Deck

Market your firm's expertise by partnering with ours. You’re masters of your craft. ​The world should know it.​

1. Market your firm's expertise
by partnering with ours.

2. You’re masters of your craft.
The world should know it.
♦Your expertise and offerings can be tough to
communicate in a clear way that resonates
♦It'shard to truly differentiate yourself from the
competition
♦Creating great content that does your brand justice
takes a lot of time and a team with specialized skillsets
♦A lack of polished, optimized collateral slowsdown your
sales and marketing processes
♦It can be difficult to justify the expense of hiring a
dedicated marketing team, especially for one-off
marketing projects like website redesigns
… and all of this takes away from billable time…
but you need to blow your competition out of the water.
But marketing your firm's expertise can be a real challenge:

3. So, what gives?
Can you get the best of both worlds?

4. Stryveisthe cutting-edge choice for ambitious
professional service firms.
15+ years of experience in digital marketing
Worked with some of the world's most admired
professional service firms
Full-stack team of marketers, designers, and content
creators
Handle end-to -end marketing requirements from
messaging to branding to web development to
marketing campaigns
Certified HubSpot and Google Partners
We're super focused on the world of ambitious professional
service providers.

5. Stryveisrelentlessly focused on one
thing: communicating your
uniqueexpertise to the world.
We use the power of
marketing to transform you
into a superfirm.

6. Superfirm: uses the power of marketing to scale their
expertise so they can:
Close deals fasterwith powerful messaging that resonates with potential
clients. They come ready to buy
Charge higher ratesby clearly communicating your premium expertise at
every touchpoint.
Quickly adapt to market changes with efficient systems in place to deliver
the right message to the right audience.
Keep billable hourshigh by focusing on your team's core strengths and
effectively promoting their expertise.
Increase marginswith higher rates and greater productivity, providing more
opportunities to cultivate top talent and attract ideal clients.
Recruit top-tier talentwith a strong brand that appeals to both current and
future clients and team members.

7. A superfirmis able to provide exceptional value to
their clients while maintaining efficient operations.
It’s clear to clients that you understand their challenges
and have the expertise to solve them
They can quickly validate your expertise online before
ever talking to you
Every touchpoint is thoughtfully designed and
consistent, from sales to project delivery
Compelling content is rapidly shared through optimized
marketing channels
You’re able to understand ROI
…While still hitting the same billable targets and margins or
better, because you’re focused on doing what you do best.

8. Let’s use marketing to build
you into a superfirm & leave
the competition behind.

9. DaggerwingGroup’s marketing reflects
their Global Top 10 Consultancy status.
New corporate website
New thought leadership website
Multi-channel, always on ad campaigns
Email newsletter with a growing subscriber base
Deep reporting, analysis, and optimization
“Our business has grown tremendously, almost double theamount, due to
our improved market presence.”
LAUREN SOUTHARD
Director of Marketing & Brand Management

10. Here’s how we can help you.
Clear messaging
It’s clear to clients that you
understand their challenges and
have the expertise to solve them.
Messaging strategy, sales and marketing
collateral
Consistent branding
Every touchpoint is thoughtfully-
designedand consistent, from
sales to project delivery.
Branding and design
Optimized marketing
We’ll uncover marketing channels that are
right for you and connect systems that help
you understand ROI.
Agile digital marketing, reporting, analysis and optimization
Amplifying your online reputation
They can quickly validate your expertise
online before even talking to you.
Online reviews, testimonials, ratings, and content

11. We’ve got the expertise &
processes to prove it.

12. We’re with you through the phases.
Define your services
Output: capabilities deck
Exercise: target market clarification
Define your brand
Output: brand strategy doc
Build out assets
Output: website, decks, socials, reviews, etc.
Get assets in front of your audience
Output: campaigns, emails, socials, etc.
Automate & optimize
Output: analytics, integrations
PHASE 1: Building the foundation
Succinct clear messages that our teams
can align on and build from
PHASE 2: Building the engine
Standout, impactful content and tactics
that elevate your market presence

13. Together, we'll build a strong foundation.
PHASE 1: BUILD YOUR COMPONENTS
Capabilities Deck Framework How to set yourself up for a
successful branding project
Brand Guidelines

14. We build creative assets.
Establishing agile and efficient systems
for the Brampton Board of Trade
Refreshing a digital training brand PCC Integrate brand refresh
PHASE 2: BUILD YOUR ENGINE

15. We know that all of marketing’s hard work is only as good as the stats you have to back it
up. We’re used to integrating with many different stacks to prove value.
How to survive as a marketer
in a cookie-less future.
Make ad analysis easier
with pivot tables
Get to know Google Analytics 4 Stryveis a HubSpot
agency partner
We build trackable assets.
PHASE 2: BUILD YOUR ENGINE

16. We turn your reputation into a
competitive advantage.
We’re a professional services firm, too, so we know that reputation matters in
your space. That's why we get focused on building it quickly for our clients. We
create frameworks to get your clients to build your credibility with:
1.
Case Studies
/Testimonials
Reviews & Ratings
-Google, Clutch, G2, Capterra
2.
PHASE 2: BUILD YOUR ENGINE

17. And it isn’t a “set it and forget it” approach.
Every asset goes through a process of idea generation, refinement, and testing.
•Hypothesize
•Divergent thinking,
brainstorming
•Rough sketches to
show ideas
•Test
•Convergent thinking
•Fully developing
chosen ideas
•Set success metrics
FEEDBACK DEPLOY OPTIMIZE
•Iterate
•Reporting dashboards
•Changelogs

18. These assets are distributed through an agile
marketing machine.
Drafted
ideas
Polished
content
UI/UX &
Graphic design
Polished
content
SEO &
accessibility
Digital ads
Conversion
analysis
Keyword
analysis
Social media
posts
Website
analysis
Live reporting
dashboard
Weekly
check-ins
Client input
Stryve work
Stryve reporting

19. We keep you ahead of the ever-changing game.
We work hard to stay in the know & share what we’re seeing:
The rise of the Superfirm: Why
professional service firms are the
future of business
ChatGPT and the AI revolution will
change marketing forever
A beginner’s guide to the metaverse
“Stryveis not afraid to push the boundaries with us. Even if they think that the answer is going to
be no. They always push us to try new strategies and find new ways to expand our brand.”
LAUREN SOUTHARD
Director of Marketing & Brand Management

20. And we’ve done it before.

21. Rabin Martin:Website Design WalterFedy:Strategy Daggerwing:Full-service
RWDI:Strategy ISA Cybersecurity:WebOps,
digital campaigns& optimization
Cando Rail:WebOps, design, &
optimization

22. Want to learn more?
Are you an ambitious professional service
firm looking to up your game?
Get in touch!
[email protected]