survey on online v/s offline shopping

survey presentation on online v/s offline shopping

1. SURVEY ON ONLINE SHOPPING V/S TRADITIONAL SHOPPING Submitted To :- Ms Aditi Kalra Submitted By:- Tanvir Bhatti Bhupinder

2. Online shopping Online shopping is a form of electronic commerce which allows consumers to : Directly buy goods and services from seller From internet. It is an act of purchasing goods online.

3. IN-STORE SHOPPING Also known as Traditional Shopping It is an activity of purchasing goods from stores

4. OBJECTIVES To understand the difference in the consumer behavior for the online v/s offline shopping. To analyze what consumers are prefering now-a-days. (online shopping or in-store shopping) To determine the factors affecting online buying. To study the impact of traditional retailer over the online retailer.

5. LIMITATIONS OF SURVEY Less sample size Lack of respondents support

6. Scope of Survey To determine which factor influences the consumer to go for online shopping. To analyze which factor influence the user to buy product

7. SURVEY Sample Size = 50 Gender :- Male = 42% , Female = 58%

8. How do people prefer to shop ? Online = 38% Offline = 50% Both=12%

9. AGE GROUP

10. INSTORE SHOPPING IS SAFER THAN ONLINE SHOPPING

11. If same product is avaliable on internet at cheaper cost, from where consumer prefer to buy?

12. WEBSITE PREFERANCE

13. PRODUCT THAT PEOPLE PREFER TO SHOP ONLINE Electronics -55% Clothes -35% Books – 5% Households -0 Gifts – 5%

14. PAYMENT METHOD

15. REASON WHY PEOPLE PREFER ONLINE SHOPPING Variety of products Better offers Can shop from anywhere

16. REASON WHY PEOPLE PREFER OFFLINE SHOPPING Can check quality Can touch the product Can spend time with friends and family

17. CONCLUSION

18. SURVEY FORM Please read each question carefully and indicate your response by selecting the most appropriate choice : Name : Gender: Male Female Age : 16-21 year 21-25 year 25-30 year 30- above 4 . Occupation : Employed Self – Employed Student Retired

19. 5. Which of these websites have you already used or visited? Amazon Shein Flipkart Other (Please Specify ) 6. How often do you shop? Daily Weekly Monthly Annually 7. Which of the following products have you purchased online? Electronics Clothes Books Household Gifts Others (please specify)

20. 8 . Please select your level of agreement to the following questions: I think shopping on the internet saves time Strongly Agree Agree Neither Agree Nor Disagree Strongly Disagree Disagree Shopping Online is Risky Strongly Agree Agree Neither Agree Nor Disagree Strongly Disagree Disagree I prefer online shopping because online prices are lower than actual price: Strongly Agree Agree Neither Agree Nor Disagree Disgree Strongly Disagree

21. 9. To what extend do these following factor influence your service judgement when buying shopping goods online ?   Large selection of products: Very important Important Neutral Not important Not Important at all   Payment method: Cash on Delivery Credit Card Debit Card Paytm Privacy of information: Very important Important Neutral Not important Not important at all Guarantees and Warrantees : Very important Important Neutral Not important Not important at all

22. Easy refund or Return policy : Very important Important Neutral Not important Not important at all

23. THANK YOU